EGYM and Virtuagym to enter partnership and integrate club management software

Feb 13, 2024 - 4 min read
Woman looks at gym machine and it connects to Virtuagym App

Munich / Amsterdam, 13. February, 2024.

EGYM, a global fitness technology and corporate fitness leader, has partnered with Virtuagym, a leading provider of All-in-One fitness coaching and club management technology.

This partnership harnesses the power of both companies’ open platforms, seamlessly integrating Virtuagym’s comprehensive  member management software into EGYM’s expansive Ecosystem. 

The integration offers numerous benefits for a wide spectrum of customers, ranging from single clubs to enterprise brands with multiple locations. It will allow gym operators to effortlessly fine-tune their Virtuagym memberships with enhanced EGYM functionalities, effectively transforming them into enticing add-ons for their members. For example, access to EGYM machines can now be easily included as part of the club’s membership add-ons, helping to create additional revenue streams for gym operators through an automated monetization process.

Any add-on that is assigned or adjusted within Virtuagym’s member management software is automatically applied to the user’s profile in the EGYM ecosystem, such as granting access to machines or EGYM’s advanced training methods via EGYM+. By facilitating  seamless connectivity between Virtuagym and EGYM’s advanced training system, both companies can effectively address a recurring need expressed by their joint customer base. The time-consuming burden of administrative tasks is dramatically reduced, allowing operators more time to focus on delivering exceptional fitness experiences.

Overall, this partnership between EGYM and Virtuagym provides a more streamlined and convenient solution for gym operators, allowing for greater efficiency and improved member experience.

EGYM CEO Philipp Roesch-Schlanderer: “Our partnership with Virtuagym aligns with our ‘best of breed’ approach, which enables operators to choose the best providers in the market for their specific needs. For instance, EGYM’s hard- and software for the training floor, and Virtuagym’s membership management software.”

For EGYM, Virtuagym is a notable addition to its open Ecosystem, that currently includes the products and services of more than 130+ partners enabling gym operators to unify the data from multiple sources, including club management, members’ private apps, wearables, and all areas of the training floor, streamlining operations and improving overall efficiency.

For Virtuagym, this new integration is an important milestone as it continues to develop a suite of new products and solutions, including the launch of its first connected strength integration and a first Artificial Intelligence driven product, Virtuagym AI Coach. It also underlines Virtuagym’s open-platform philosophy, which enables its solutions to be integrated with other fitness software and hardware providers to further enhance the customer experience.

“Partnering with EGYM to create this innovative solution demonstrates our commitment to enhancing our open and customizable All-in-One solution, so that our customers can deliver even more powerful, digitally-enabled member experiences,” stated Hugo Braam, CEO & Co-Founder of Virtuagym. “This integration shows how fitness technology can both elevate the connected member experience and drive business efficiency.”

According to Leonhard Oswald, Club Operations Manager for Munich based BodyInvestment Campus, the integration is “a flawless interconnected experience.” He added, “Having one seamless system is far more efficient for club owners and makes it easier to spot and resolve any mistakes. Ultimately, it means our trainers can spend more time focused on their members. If you work with both EGYM and Virtuagym, we really recommend using the integration.”

About Virtuagym

Virtuagym is a global provider of the leading All-in-One health and fitness software solution for the fitness industry and corporate health. With innovative tools for management, coaching and engagement, Virtuagym helps businesses of all shapes and sizes to grow by enhancing client experiences and business management,  supporting retention, and saving valuable time and money.Virtuagym supports more than 20 million consumers, over 9,000 fitness businesses, and 45,000+ trainers worldwide, including Easy Fitness, XSport, Fit20, Fitness Park, and many more.

Virtuagym currently has 200+ employees across their offices in Amsterdam and the Americas.

For more details, visit

About EGYM

EGYM is a global fitness technology leader providing fitness and health facilities with intelligent workout solutions. EGYM makes exercising smarter and more efficient with its comprehensive suite of connected gym equipment and digital products that integrate seamlessly with 3rd-party hard- and software. The result is a fully connected training experience that drives measurable business and health outcomes on and off the training floor. EGYM’s global headquarters are in Munich, Germany, with North American offices in Denver, Colorado.

Contact EGYM

Dr Hans Juergen Croissant

EGYM Corporate Spokesperson

+49 (0)89/9213105-19

Contact Virtuagym

Joe Baker

Senior Global PR Manager, Virtuagym  


Joe Baker

Senior Global PR Manager