How Personal Trainers Can Motivate Clients to Tackle the 75 Hard Challenge and Reap Its Benefits

May 15, 2023 - 7 min read
Man in black shorts carrying adjustable barbells

Personal trainers have a unique ability to inspire and motivate their clients to achieve their fitness goals. One of the most challenging and rewarding programs a personal trainer can introduce to their clients is the 75 Hard program.

This intense 75-day challenge has taken the fitness world by storm and has helped countless individuals transform their lives, both physically and mentally.

Using this transformative mental toughness program, clients will embark on a journey that not only strengthens their bodies but also improves their mental health.

This is the only challenge that serves as a comprehensive mental and physical fitness program that can significantly impact the lives of those who commit to it.

In this blog, we will discuss the benefits of 75 Hard and how personal trainers can effectively motivate their clients to take on this challenging yet rewarding fitness challenge.

What is 75 Hard Challenge?

Photo of andy frisella

The 75 Hard Challenge, created by entrepreneur and fitness enthusiast Andy Frisella, is a rigorous mental and physical transformation program designed to cultivate discipline, resilience, and determination.

The challenge includes the 75 Hard challenge rules:

  • Two 45-minute workouts, with one workout outdoors
  • Drinking a gallon of water
  • Following a diet or nutrition plan of your choice with no cheat meals or alcohol
  • Reading 10 pages of non-fiction personal development literature
  • Taking a daily progress picture
  • If you skip a day or task, you must start over from day 1.

Benefits of the 75 Hard Challenge:

Woman reading book

The 75 Hard Challenge offers numerous benefits to those who successfully complete the program with its strict six rules. Some of these benefits include:

  • Improved physical fitness and strength
  • Enhanced mental toughness and resilience
  • Development of healthy habits and discipline
  • Increased self-confidence, self-improvement, and self-esteem
  • Better time management and organization skills

How Personal Trainers Can Motivate Clients to Do 75 Hard:

Personal trainer motivating client

Emphasize the importance of mindset:

The 75 Hard program is designed to challenge both the body and the mind, with daily workouts requiring mental fortitude and physical endurance.

Certified personal trainers should emphasize the importance of developing a strong, determined mindset in order to conquer this program, even for the average person who may not be consistently physically active.

They can share personal anecdotes or stories of previous clients who have successfully completed the challenge, highlighting the mental health transformations they experienced, including the development of resilience.

By showcasing the progress made by individuals from various fitness backgrounds, trainers can inspire clients to believe in their own potential to complete the 75 Hard program successfully.

Set realistic expectations:

Photo of woman sitting on floor

Personal trainers must ensure that their clients understand the intensity of the 75 Hard program and are committed to giving it their all in their fitness routines.

It’s essential to highlight that there are no rest days during the challenge, and participants will face various physical challenges throughout the 75 days.

Setting realistic expectations about the challenge, including the continuous physical demands and lack of rest days, will help clients maintain motivation and avoid becoming overwhelmed.

By preparing clients for the intensity of the program, personal trainers can better equip them for success and support them throughout their transformative journey.

Establish clear goals:

To help clients stay focused, personal trainers should work with them to establish clear, specific goals related to the 75 Hard program.

These goals could include weight loss targets, improvements in physical performance, nutrition, or milestones in personal development.

Offer accountability and support:

Accountability is a key factor in the success of the 75 Hard program. Personal trainers should check in regularly with their clients to monitor progress, offer encouragement, and provide guidance.

This support can be invaluable in keeping clients on track and motivated to continue.

Celebrate small victories:

Woman taking daily progress photos

Recognizing and celebrating small victories throughout the 75-day challenge can help clients stay motivated and maintain a positive mindset.

Personal trainers should highlight the progress their clients are making, whether it’s sticking to their diet, improving their workout performance, finishing a self-improvement book, or taking daily progress photos.

By acknowledging and celebrating these accomplishments, personal trainers can encourage clients to stay committed to the challenge and keep pushing forward toward their ultimate goals.

Provide personalized guidance:

Every individual is different, and personal trainers should tailor their guidance and support to the unique needs of each client.

This may include recommending specific dietary plans, suggesting appropriate personal development literature, or modifying workouts to suit the client’s fitness level.

It is also important for personal trainers to remind their clients to check with their healthcare professional before starting the 75 Hard program, as they can provide additional guidance and ensure that the fitness plan is suitable for their current health status.

By considering each client’s specific needs and ensuring they have consulted with their health care professional, personal trainers can provide a customized and safe approach to the 75 Hard challenge that maximizes the potential for success and long-lasting physical results.

Encourage a strong support system:

The 75 Hard challenge can be made more manageable by involving friends, family members, or even fellow gym-goers who can offer encouragement and support.

Personal trainers should encourage their clients to share their journey and fitness routine with others, as this can help to create a sense of camaraderie and accountability.

Foster a positive environment:

Personal trainers should create an uplifting, positive environment for their clients as they embark on the 75 Hard challenge.

This can be achieved by offering words of encouragement, sharing inspirational stories, and reinforcing the idea that setbacks are a natural part of the process.

By creating a supportive atmosphere, personal trainers can help their clients feel more confident and empowered to face the challenge.

Focus on the long-term benefits:

While the 75 Hard program may seem daunting at first, personal trainers should emphasize the long-term benefits of completing the challenge.

Remind clients that the physical and mental improvements they experience will continue to benefit them long after the 75 days are over. This can help clients stay motivated and committed to seeing the program through to completion.

Teach clients to embrace the struggle:

One of the most important aspects of the 75 Hard Challenge is learning to embrace the struggle and discomfort that comes with pushing oneself to new limits.

Personal trainers should help their clients understand that facing challenges and overcoming obstacles is an essential part of personal growth.

By teaching clients to view difficulties as opportunities for growth, personal trainers can help them develop the mental toughness required to succeed in this program.

Break the challenge down into smaller parts:

To make this program more manageable, personal trainers can encourage clients to break the challenge down into smaller parts.

This can include doing daily tasks, focusing on one week at a time, or even one day at a time. By concentrating on smaller milestones, clients may find it easier to stay motivated and maintain their momentum throughout the challenge.

Lead by example:

As a certified Personal trainer, you can inspire your clients to take on the 75 Hard challenge by leading by example. This may involve sharing their own experiences with the program or even participating in the challenge alongside their clients.

By demonstrating their commitment to this program, personal trainers can motivate their clients to follow suit and embrace the challenge and its strict rules.


A woman doing a side plank

The 75 Hard Challenge is an incredible opportunity for personal trainers to guide their clients through a transformative fitness journey.

By emphasizing the importance of mindset, setting realistic expectations, establishing clear goals, offering accountability and support, and employing a variety of motivational techniques, personal trainers can empower their clients to conquer this program and reap its numerous benefits.

With determination, discipline, and the guidance of a skilled personal trainer, clients can achieve remarkable mental and physical transformations that will continue to impact their lives long after the challenge is complete.

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Tamara Ruiz

Digital Marketing US/UK

Tamara Ruiz works in US/UK digital marketing at Virtuagym. She loves learning new things and has a passion for fitness and health, which she shares through her blog posts. Tamara is currently pursuing her bachelor's degree in Marketing at Hogeschool van Amsterdam, with a minor in Cross-Cultural Business Skills.