Blog

Key Metrics to Track the Loyalty of Your Members

Customer loyalty programs help you monitor and manage gym members loyalty. Discover in this articles how to improve your gym members loyalty in a few steps.

Oct 28, 2020 -

10 min

Virtuagym app inside showing 'Full body gym workout for beginners'

How a Fitness Software Improves Your Branding

Are you looking for a fitness management solution to grow your business? Learn more on how a fitness software can help you raise your brand awareness.

Oct 27, 2020 -

Why is technology useful for your fitness club

Health Club

3 Ways Technology Adds Value to Your Club

High-tech hardware can help a health club in many ways. Discover how technology can boost your fitness business and improve gym members' experience.

Oct 21, 2020 -

Interact with your clients during COVID-19 second wave

With the Coronavirus Second Wave Upon Us, Keep Your Members Engaged at Home or in the Gym

See what Virtuagym features can help you adjust to these fast-changing times and ensure that your club stays ahead of the curve… or wave.

Oct 21, 2020 -

Rise of digital fitness after coronavirus crisis

Is your fitness business ready to survive the COVID-19 recession?

Adaptability is the key to survive the changes in the fitness industry during the COVID-19 outbreak. Read here how you can overcome the current coronavirus recession.

Oct 20, 2020 -

4 Steps to Boost Your Client Referrals

Increasing client referalls is easier if you know how to engage with your happy existing gym members. Read here how to boost your client referals.

Oct 19, 2020 -

PRO+ Is the Turnkey Solution Your Fitness Business Is Looking For

Discover the fitness software that aims to equip fitness facilities with the tools they need to monetize their online offerings.

Oct 17, 2020 -

6 Tips How to Make People Say Yes

Are you receiving lots of objections to your fitness business offering? Than our tips can help you turining them into a Yes in just a few steps.

Oct 16, 2020 -

What Fitness Businesses Should Do During the Coronavirus Outbreak

With new measures and restrictions in place due to the coronavirus outbreak, the health of your fitness business might be causing you concern. This article will help you engage and retain members to reduce membership cancellations.

Oct 16, 2020 -

Here’s Everything That Happened At FitNation 2020

Check out the highlights from our FitNation 2020 event and get to know expert insights from leaders in the fitness industry.

Oct 16, 2020 -

8 min

What to expect from the fitness industry after coronavirus crisis

COVID-19 phases in the fitness industry: where we are, and where we are heading

Prepare for the post COVID-19: learn more on the evolution of your fitness business during the pandemic and which stage you are.

Oct 15, 2020 -

Fitness Studio | Gyms | Personal Trainer

Sell More Memberships: Tips to Overcoming 8 Common Objections

Are you having trouble selling your gym memberships? Here you can find all the tips to overcome your client’s objections and sell more memberships.

Oct 15, 2020 -

Fitness Studio | Health Club

Active Clients make Happy Trainers (and Reduce Churn)

Get your clients up and running with your workout and nutrition programs and build a solid customer base. Keep your clients happy and reduce overall churn.

Oct 14, 2020 -

How do you deal with uncertainty at work

Hold on to your best employees by helping them deal with uncertainty at work

Are you struggling to manage uncertainty in the workplace? Discover how to hold onto your best employees and help them to cope with uncertainty at work.

Oct 14, 2020 -

Virtuagym research on the impact of covid 19 on the fitness industry

Gyms

Virtuagym’s Data on How Our Top Clients Are Rebuilding the Fitness Industry

It's undoubtedly been a challenging year for the fitness industry. Our recent study sheds a light on the four things our best-performing clients are doing to grow their fitness business, in spite of the pandemic.

Oct 12, 2020 -

Vital Parts of Your Gym’s Branding

Start working on your fitness business branding strategy by discovering all the tips to make sure you build a strong brand identity. Read more here.

Oct 12, 2020 -

Pro plus is the solution to engage with home workouts

Fitness Studio

How PRO+ Can Bridge the Gap Between At-Home and In-Facility Training

Find out how PRO+ can help you bridge the gap between training at home and at your fitness facility – and in effect, strengthen your business for the upcoming year.

Oct 10, 2020 -

3 min

Yoga Studio

The importance of an online community for your yoga studio

As a yoga professional, it’s up to you to create your own community of yoga students. Learn why it is important and how to do so with Virtuagym.

Oct 10, 2020 -

Personal trainer coach client in the gym with Virtuagym

Health Club

5 Ways To Increase Your Customer Lifetime Value

It’s simple math: Happy Clients = Profitable Clients. With satisfied clients come recommendations and word of mouth (WOM) marketing

Oct 8, 2020 -

How to Adapt to Ever Changing Competitive Landscapes

Discover the best business model adaptations for you as you embrace the ever-changing competitive landscape of the fitness industry.

Oct 7, 2020 -

Personal Trainer

Universal Athletic’s Sheldon McBee on Inspiring Clients While Building Your Brand

Master trainer extraordinaire Sheldon McBee shares with us how to be the best personal trainer you can be while growing your client base.

Oct 7, 2020 -

9 min

This is how you can have a better gym retention

A leaky garden hose: the strategy to improve retention

If you aim to increase gym member retention and increase revenue for your fitness club, you can't miss our tips on the best strategy to improve retention.

Sep 30, 2020 -

Powerful Growth Strategies to Increase Revenue

How can you increase your business revenue stream?

Are you wondering how your business can generate more revenue? In this article we'll walk you through the best strategies to increase your cash flow.

Sep 25, 2020 -

Active Wellness CEO Bill McBride shares his tips to grow and keep a successful fitness business

If you want to turn your passion into a career, you do not want to miss Bill McBride's tips on how to grow a successful fitness business. Read more here.

Sep 18, 2020 -

Saving Time Processing Invoices Means More Money in your Pocket

Are you wasting time with manual invoice processing? Discover the solution that could automate your entire billing process from day 1. How could you say no?

Sep 16, 2020 -

Tips For Returning to the Workplace After COVID-19

Is your workplace ready for the after COVID-19 era? Discover our tips to get your workplace ready and ensure your employees can safely return to work.

Sep 15, 2020 -

Cultural Diversity in the Gym: Make Everyone Feel Welcome

Are you working hard to ensure that everyone feels welcome at your fitness facility? Here you can read more about diversity in the gym.

Sep 12, 2020 -

Fitness Studio | Gyms | Pilates studio | Yoga Studio

Manage Your Invoices and Get Paid Faster

Having troubles managing your invoices? Here's the solution that could automate your entire billing process with just a few clicks. How could you say no?

Sep 11, 2020 -

Tips For Reducing Absenteeism in the Workplace

Stress and burnout are becoming increasingly common issues in the workplace. Discover how you can reduce workplace absenteeism from a distance.

Sep 11, 2020 -

Ring hands typing laptop woman website phone marble case pencils

7 important practices to help build a website for your fitness studio

For aspiring gym and fitness business owners, the number one must-have is a website - it will lead to a huge boost in sales and business growth. In this article, you'll learn about the five important practices of building a website for your fitness studio.

Sep 10, 2020 -

Virtuagym appoints Rutger Peters as member of Supervisory Board

Virtuagym appoints Rutger Peters, Gynzy CEO and co-CEO of GameHouse, as a new member of the supervisory board of one of Amsterdam’s fastest-growing tech scale-up and fitness software market leader.

Sep 10, 2020 -

2 min

This Is How to Avoid the Most Common Mistakes All Gym Owners Make

Do you want to run a successful fitness club? Learn what are the big don’ts in the fitness industry and avoid the common mistake everyone else does.

Aug 20, 2020 -

Personal Trainer

How to Generate More Leads for your Personal Training Business

You’re just a few strategies away from generating more personal training clients than ever before. We’re about to show you how to generate fresh leads, convert them into paying customers and optimize your whole fitness business today.

Aug 16, 2020 -

2 min

Marketing strategy for your fitness center

Fitness Studio | Health Club

Top 3 Tips for Your Ideal Fitness Marketing Mix

If you want to optimize your fitness business marketing strategy, you can follow our five tips to keep the right priorities in sight.

Aug 11, 2020 -

Why a fitness app is crucial for helping clients reach their training goals

The adoption of online tools has skyrocketed in the health and fitness industry. Discover how our (recently updated) apps can help your fitness business!

Aug 6, 2020 -