Blog

This Is How You Can Provide a Great Digital Fitness Experience for Your Club
Providing a great digital fitness experience to your members is essential. Discover how to tailor your digital offering for a competitive edge.

A Step-by-Step Guide to Live Stream Your Fitness Classes
If you’re looking to take your business online, here is our how-to guide to streaming online workouts. Take your workouts online!

What Pricing Strategy Should You Choose for Your Fitness Club?
Now it's the right time to rethink your fitness business and plan the perfect pricing strategy for your memberships. Here's how.

Ultimate Guide For a Successful Outdoor Boot Camp Workout
Are you building a new outdoor boot camp workout? Here's your guide to starting a successful outdoor boot camp amid the pandemic.

The Politics of Fitness and Moving Towards Healthier Nations
With gyms closing their doors, it is undoubtedly challenging to keep people active. What can governments do to encourage healthier nations?

Virtuagym Product Rewind: Looking Back at the Best of 2020
Take a look back at 2020, the teamwork, research, and fast developments, and reflect on how far we have come.

72% of Gym Members Will Work Out Outside in 2021
Spoiler alert: outdoor activities will be gym members' first choice to achieve their fitness goals in 2021. Here's how to get ready for 2021!

The Emerging Trend of Wearable Fitness Technology for Employee Wellness
A healthy person is more likely to be a productive and engaged employee compared to someone who is unhealthy. How can you best provide corporate wellness while meeting the requirements of today's tech-driven fitness world?

6 Surefire Ways to Adapt Your Business to the New Reality
Sometimes, looking back on timeless marketing practices and putting a post-pandemic twist on them can help adapt your business to the new economic reality.

The Fitness Industry Can Lead the UK to Economic Recovery From COVID-19
We are at the end of the second lockdown faced by UK this year. What's the role of fitness in the economic recovery from the pandemic?

Why Should Gyms Be Considered Essential Businesses?
Gyms played a key role during the pandemic. As many fitness clubs face another lockdown, it begs the question- are gyms essential businesses?

New Measures in the UK for the Fitness Industry: How It Impacts You.
Gyms in England are about to reopen on December 2nd. But what the new measures and how are impacting the fitness industry in the UK?

Fostering Employee Engagement Among the Remote Workforce
How can your department overcome engagement issues? Discover all the employee engagement techniques you can put into practice today.

Future-Proof Your Business, As 46.67% of Gym Members Won’t Return
Prepare your business for the future changes by avoiding churns, and providing workout videos and coaching to your members with PRO+.

Fitness Act 2020: Why You Should Care
Read this article to know what the Health and Fitness Recovery Act is about and how it is going to impact your fitness business.

What Does Joe Biden’s Win Mean for the Fitness Industry?
The Biden-Harris administration has a pretty robust eight-step plan to combat the spread of the coronavirus and make the country safe for reopening. We delved into how the fitness industry figures into this plan.

Help Employees Manage Time Effectively When Working From Home
Working from home is just one of the new challenges of 2020 – and it's probably here to stay. How can you aid your employees to achieve results and manage their time effectively from home?

Speakeasy Gyms: The Rise of Off-the-Book Fitness
Have you ever heard of secret gyms? Learn more about the subculture of the “Covid-19 Prohibition era” in the fitness industry.

6 Ways to Save Your Business From Software Surplus
You want to run your business like a well-oiled machine – so, what type of software does your fitness club or studio need?

3 Ways Technology Adds Value to Your Club
High-tech hardware can help a health club in many ways. Discover how technology can boost your fitness business and improve gym members' experience.

With the Coronavirus Second Wave Upon Us, Keep Your Members Engaged at Home or in the Gym
See what Virtuagym features can help you adjust to these fast-changing times and ensure that your club stays ahead of the curve… or wave.

Is your fitness business ready to survive the COVID-19 recession?
Adaptability is the key to survive the changes in the fitness industry during the COVID-19 outbreak. Read here how you can overcome the current coronavirus recession.

What Fitness Businesses Should Do During the Coronavirus Outbreak
With new measures and restrictions in place due to the coronavirus outbreak, the health of your fitness business might be causing you concern. This article will help you engage and retain members to reduce membership cancellations.

Here’s Everything That Happened At FitNation 2020
Check out the highlights from our FitNation 2020 event and get to know expert insights from leaders in the fitness industry.

COVID-19 phases in the fitness industry: where we are, and where we are heading
Prepare for the post COVID-19: learn more on the evolution of your fitness business during the pandemic and which stage you are.

Sell More Memberships: Tips to Overcoming 8 Common Objections
Are you having trouble selling your gym memberships? Here you can find all the tips to overcome your client’s objections and sell more memberships.

Hold on to your best employees by helping them deal with uncertainty at work
Are you struggling to manage uncertainty in the workplace? Discover how to hold onto your best employees and help them to cope with uncertainty at work.

Vital Parts of Your Gym’s Branding
Start working on your fitness business branding strategy by discovering all the tips to make sure you build a strong brand identity. Read more here.

How PRO+ Can Bridge the Gap Between At-Home and In-Facility Training
Find out how PRO+ can help you bridge the gap between training at home and at your fitness facility – and in effect, strengthen your business for the upcoming year.

The importance of an online community for your yoga studio
As a yoga professional, it’s up to you to create your own community of yoga students. Learn why it is important and how to do so with Virtuagym.

A leaky garden hose: the strategy to improve retention
If you aim to increase gym member retention and increase revenue for your fitness club, you can't miss our tips on the best strategy to improve retention.

How can you increase your business revenue stream?
Are you wondering how your business can generate more revenue? In this article we'll walk you through the best strategies to increase your cash flow.

Saving Time Processing Invoices Means More Money in your Pocket
Are you wasting time with manual invoice processing? Discover the solution that could automate your entire billing process from day 1. How could you say no?

Tips For Returning to the Workplace After COVID-19
Is your workplace ready for the after COVID-19 era? Discover our tips to get your workplace ready and ensure your employees can safely return to work.

Cultural Diversity in the Gym: Make Everyone Feel Welcome
Are you working hard to ensure that everyone feels welcome at your fitness facility? Here you can read more about diversity in the gym.

7 important practices to help build a website for your fitness studio
For aspiring gym and fitness business owners, the number one must-have is a website - it will lead to a huge boost in sales and business growth. In this article, you'll learn about the five important practices of building a website for your fitness studio.