Blog
How ClassPass Creates Loyalty and Engages Customers Through Data
Shari Castelli recently appeared on Good Morning America. See what ClassPass' Shari Castelli has to say on user data and fitness trends.
Make More Time for Your Passion With a Yoga Studio Software
Simple and easy to use, this is what yoga studio software should look like. Discover the benefits of using a software for your yoga studio.
Top Client Engagement Strategies With Rike Aprea
In our latest webinar, fitness consultant Rike Aprea shares how to increase cash flow through upselling and ways to foster strong client relationships amid the pandemic.
5 Ways Tech and Creativity Can Help You Engage With Members Through to Spring
The coronavirus has thrown a wrench into our normally jam-packed season. Here are five ways that you can utilize technology and creativity to engage and retain members to ensure success until spring.
Five Clients Share How Virtuagym Software Helped During the Pandemic
Peek behind the scenes of how five very different fitness companies used Virtuagym's gym software solutions to overcome an entrepreneurial challenge during the pandemic.
Designing A Hybrid Gym Space With Sarah Mannerings
In this episode of FitNation's Lunch & Learn webinar, we spoke to interior design expert Sarah Mannerings about designing a hybrid gym space.
Make Your Facebook Strategy Effective by Targeting the Ideal Audience
If you are planning to use Facebook to plan your newx marketing strategy, here is all you need to know on how to target the right audience on Facebook ads.
Everything You Need to Know About Keeping Your Gym Safe from the Coronavirus
Fitness clubs around the world are opening again but, what will yours look like? This is all you need to know about keeping your gym safe after COVID-19.
Getting Into the Swing of Kettlebell Training With Steve Cotter
In this edition of FitNation's Lunch & Learn webinar, we spoke to world-renowned kettlebell instructor, Steve Cotter, about the ins-and-outs of kettlebell training.
How to Increase the Online Visibility of Your Fitness Business
We live in an online world. We search for information online, we find services online, we spend money online... Follow these steps to improve the online visibility of your business.
This Is How You Can Provide a Great Digital Fitness Experience for Your Club
Providing a great digital fitness experience to your members is essential. Discover how to tailor your digital offering for a competitive edge.
How to Promote Holistic Health Practices Amid the Lockdown
When it comes to health, we rarely think of the whole picture. Here's why this is the right time for health clubs to offer wellness services.
From Will to Skill – Meet Our New Personal Training Mantra
Here's a round-up of what happened at FitNation's most recent and insightful webinar with Kevin Darby and Ben McDonald of DTS Fitness Education.
A Step-by-Step Guide to Live Stream Your Fitness Classes
If you’re looking to take your business online, here is our how-to guide to streaming online workouts. Take your workouts online!
What Pricing Strategy Should You Choose for Your Fitness Club?
Now it's the right time to rethink your fitness business and plan the perfect pricing strategy for your memberships. Here's how.
Ultimate Guide For a Successful Outdoor Boot Camp Workout
Are you building a new outdoor boot camp workout? Here's your guide to starting a successful outdoor boot camp amid the pandemic.
4 Key Health and Wellness Trends in 2021
How can you create opportunities for a more flexible attitude towards workplace wellbeing in 2021 – and, as a result, increase employee productivity?
Tech Giants Are Entering the Fitness Industry: What Does This Mean for Your Club?
Silicon Valley tech giants are entering the fitness space – what can you do to compete against these masters of innovation?
The Politics of Fitness and Moving Towards Healthier Nations
With gyms closing their doors, it is undoubtedly challenging to keep people active. What can governments do to encourage healthier nations?
What are the Fitness Trends for 2021?
2021 fitness trends are saturating the market. But what exactly are they, and how can you discern what you need to invest in, and which trends are well... just trends?
What Can Meditation Teach Us About Creating Habits?
Did you know that meditating regularly teaches us how to engage our intellect consciously? Discover more on how to make mindfulness a habit.
4 Holiday Marketing Strategies to Wow Your Customers This Season
It's time to swap the company Christmas party for a Zoom sweater party! Here are some marketing tips to get your fitness business into the festive mood.
Virtuagym Product Rewind: Looking Back at the Best of 2020
Take a look back at 2020, the teamwork, research, and fast developments, and reflect on how far we have come.
How Will the Coronavirus Vaccine Impact the Fitness Industry?
How will the arrival of a coronavirus vaccine affect the fitness industry? Will fitness businesses start putting digitization on the backburner? Or is the future still truly hybrid?
72% of Gym Members Will Work Out Outside in 2021
Spoiler alert: outdoor activities will be gym members' first choice to achieve their fitness goals in 2021. Here's how to get ready for 2021!
The Emerging Trend of Wearable Fitness Technology for Employee Wellness
A healthy person is more likely to be a productive and engaged employee compared to someone who is unhealthy. How can you best provide corporate wellness while meeting the requirements of today's tech-driven fitness world?
6 Surefire Ways to Adapt Your Business to the New Reality
Sometimes, looking back on timeless marketing practices and putting a post-pandemic twist on them can help adapt your business to the new economic reality.
The Fitness Industry Can Lead the UK to Economic Recovery From COVID-19
We are at the end of the second lockdown faced by UK this year. What's the role of fitness in the economic recovery from the pandemic?
Why Should Gyms Be Considered Essential Businesses?
Gyms played a key role during the pandemic. As many fitness clubs face another lockdown, it begs the question- are gyms essential businesses?
New Measures in the UK for the Fitness Industry: How It Impacts You.
Gyms in England are about to reopen on December 2nd. But what the new measures and how are impacting the fitness industry in the UK?
Fostering Employee Engagement Among the Remote Workforce
How can your department overcome engagement issues? Discover all the employee engagement techniques you can put into practice today.
Future-Proof Your Business, As 46.67% of Gym Members Won’t Return
Prepare your business for the future changes by avoiding churns, and providing workout videos and coaching to your members with PRO+.
Fitness Act 2020: Why You Should Care
Read this article to know what the Health and Fitness Recovery Act is about and how it is going to impact your fitness business.
What Does Joe Biden’s Win Mean for the Fitness Industry?
The Biden-Harris administration has a pretty robust eight-step plan to combat the spread of the coronavirus and make the country safe for reopening. We delved into how the fitness industry figures into this plan.