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How to choose the pricing strategy for fitness clubs

What Pricing Strategy Should You Choose for Your Fitness Club?

Now it's the right time to rethink your fitness business and plan the perfect pricing strategy for your memberships. Here's how.

Jan 8, 2021 - 7 min read

Fitness Studio, Personal Trainer

Ultimate Guide For a Successful Outdoor Boot Camp Workout

Are you building a new outdoor boot camp workout? Here's your guide to starting a successful outdoor boot camp amid the pandemic.

Jan 7, 2021 - 7 min read

Corporate Health

4 Key Health and Wellness Trends in 2021

How can you create opportunities for a more flexible attitude towards workplace wellbeing in 2021 – and, as a result, increase employee productivity?

Jan 6, 2021 - 5 min read

Why are tech giants entering the fitness industry

Health Club

Tech Giants Are Entering the Fitness Industry: What Does This Mean for Your Club?

Silicon Valley tech giants are entering the fitness space – what can you do to compete against these masters of innovation?

Dec 28, 2020 - 5 min read

Corporate Health, Fitness Studio, Gyms, Health Club, Personal Trainer

The Politics of Fitness and Moving Towards Healthier Nations

With gyms closing their doors, it is undoubtedly challenging to keep people active. What can governments do to encourage healthier nations?

Dec 24, 2020 - 5 min read

Trends that will change fitness industry in 2021

Gyms

What are the Fitness Trends for 2021?

2021 fitness trends are saturating the market. But what exactly are they, and how can you discern what you need to invest in, and which trends are well... just trends?

Dec 21, 2020 - 7 min read

Corporate Health

What Can Meditation Teach Us About Creating Habits?

Did you know that meditating regularly teaches us how to engage our intellect consciously? Discover more on how to make mindfulness a habit.

Dec 20, 2020 - 4 min read

Lifestyle

4 Holiday Marketing Strategies to Wow Your Customers This Season

It's time to swap the company Christmas party for a Zoom sweater party! Here are some marketing tips to get your fitness business into the festive mood.

Dec 18, 2020 - 5 min read

Looking Back at the Best of 2020 Product Updates

Fitness Studio, Gyms, Health Club

Virtuagym Product Rewind: Looking Back at the Best of 2020

Take a look back at 2020, the teamwork, research, and fast developments, and reflect on how far we have come.

Dec 17, 2020 - 8 min read

How the coronavirus vaccine will be a gamechanger

Fitness Studio, Gyms, Health Club

How Will the Coronavirus Vaccine Impact the Fitness Industry?

How will the arrival of a coronavirus vaccine affect the fitness industry? Will fitness businesses start putting digitization on the backburner? Or is the future still truly hybrid?

Dec 15, 2020 - 8 min read

Outdoor training will be trending in 2021

Gyms

72% of Gym Members Will Work Out Outside in 2021

Spoiler alert: outdoor activities will be gym members' first choice to achieve their fitness goals in 2021. Here's how to get ready for 2021!

Dec 11, 2020 - 6 min read

How to be on trend for employee wellness

Corporate Health

The Emerging Trend of Wearable Fitness Technology for Employee Wellness

A healthy person is more likely to be a productive and engaged employee compared to someone who is unhealthy. How can you best provide corporate wellness while meeting the requirements of today's tech-driven fitness world?

Dec 9, 2020 - 5 min read

How to market in the new economic landscape

Gyms

6 Surefire Ways to Adapt Your Business to the New Reality

Sometimes, looking back on timeless marketing practices and putting a post-pandemic twist on them can help adapt your business to the new economic reality.

Dec 2, 2020 - 8 min read

Why the fitness industry can help UK economy

Fitness Studio, Gyms

The Fitness Industry Can Lead the UK to Economic Recovery From COVID-19

We are at the end of the second lockdown faced by UK this year. What's the role of fitness in the economic recovery from the pandemic?

Dec 2, 2020 - 4 min read

Why should health clubs stay open during COVID-19?

Fitness Studio, Gyms

Why Should Gyms Be Considered Essential Businesses?

Gyms played a key role during the pandemic. As many fitness clubs face another lockdown, it begs the question- are gyms essential businesses?

Dec 1, 2020 - 6 min read

Fitness Studio, Gyms

New Measures in the UK for the Fitness Industry: How It Impacts You.

Gyms in England are about to reopen on December 2nd. But what the new measures and how are impacting the fitness industry in the UK?

Nov 25, 2020 - 5 min read

Corporate Health

Fostering Employee Engagement Among the Remote Workforce

How can your department overcome engagement issues? Discover all the employee engagement techniques you can put into practice today.

Nov 23, 2020 - 6 min read

Fitness Studio, Gyms

Future-Proof Your Business, As 46.67% of Gym Members Won’t Return

Prepare your business for the future changes by avoiding churns, and providing workout videos and coaching to your members with PRO+.

Nov 20, 2020 - 5 min read

How the fitness act is going to help the fitness industry in North America

Fitness Studio, Gyms

Fitness Act 2020: Why You Should Care

Read this article to know what the Health and Fitness Recovery Act is about and how it is going to impact your fitness business.

Nov 18, 2020 - 8 min read

What is Biden impact on the fitness industry

Fitness Studio, Gyms

What Does Joe Biden’s Win Mean for the Fitness Industry?

The Biden-Harris administration has a pretty robust eight-step plan to combat the spread of the coronavirus and make the country safe for reopening. We delved into how the fitness industry figures into this plan.

Nov 13, 2020 - 4 min read

Corporate Health

Help Employees Manage Time Effectively When Working From Home

Working from home is just one of the new challenges of 2020 – and it's probably here to stay. How can you aid your employees to achieve results and manage their time effectively from home?

Nov 11, 2020 - 4 min read

How gyms are surviving covid during lockdown

Speakeasy Gyms: The Rise of Off-the-Book Fitness

Have you ever heard of secret gyms? Learn more about the subculture of the “Covid-19 Prohibition era” in the fitness industry.

Nov 6, 2020 - 5 min read

Avoid software surplus in your fitness business

Health Club

6 Ways to Save Your Business From Software Surplus

You want to run your business like a well-oiled machine – so, what type of software does your fitness club or studio need?

Oct 30, 2020 - 6 min read

Fitness Studio, Gyms

Key Metrics to Track the Loyalty of Your Members

Customer loyalty programs help you monitor and manage gym members loyalty. Discover in this articles how to improve your gym members loyalty in a few steps.

Oct 28, 2020 - 10 min read

Virtuagym app inside showing 'Full body gym workout for beginners'

Fitness Studio, Gyms

How a Fitness Software Improves Your Branding

Are you looking for a fitness management solution to grow your business? Learn more on how a fitness software can help you raise your brand awareness.

Oct 27, 2020 - 7 min read

Why is technology useful for your fitness club

Health Club

3 Ways Technology Adds Value to Your Club

High-tech hardware can help a health club in many ways. Discover how technology can boost your fitness business and improve gym members' experience.

Oct 21, 2020 - 7 min read

Interact with your clients during COVID-19 second wave

Fitness Studio, Gyms

With the Coronavirus Second Wave Upon Us, Keep Your Members Engaged at Home or in the Gym

See what Virtuagym features can help you adjust to these fast-changing times and ensure that your club stays ahead of the curve… or wave.

Oct 21, 2020 - 7 min read

Rise of digital fitness after coronavirus crisis

Fitness Studio, Gyms

Is your fitness business ready to survive the COVID-19 recession?

Adaptability is the key to survive the changes in the fitness industry during the COVID-19 outbreak. Read here how you can overcome the current coronavirus recession.

Oct 20, 2020 - 5 min read

4 Steps to Boost Your Client Referrals

Increasing client referalls is easier if you know how to engage with your happy existing gym members. Read here how to boost your client referals.

Oct 19, 2020 - 6 min read

Fitness Studio, Gyms

PRO+ Is the Turnkey Solution Your Fitness Business Is Looking For

Discover the fitness software that aims to equip fitness facilities with the tools they need to monetize their online offerings.

Oct 17, 2020 - 5 min read

Fitness Studio, Gyms

6 Tips How to Make People Say Yes

Are you receiving lots of objections to your fitness business offering? Than our tips can help you turining them into a Yes in just a few steps.

Oct 16, 2020 - 6 min read

What Fitness Businesses Should Do During the Coronavirus Outbreak

With new measures and restrictions in place due to the coronavirus outbreak, the health of your fitness business might be causing you concern. This article will help you engage and retain members to reduce membership cancellations.

Oct 16, 2020 - 7 min read

Corporate Health

Here’s Everything That Happened At FitNation 2020

Check out the highlights from our FitNation 2020 event and get to know expert insights from leaders in the fitness industry.

Oct 16, 2020 - 8 min read

What to expect from the fitness industry after coronavirus crisis

Fitness Studio, Gyms

COVID-19 phases in the fitness industry: where we are, and where we are heading

Prepare for the post COVID-19: learn more on the evolution of your fitness business during the pandemic and which stage you are.

Oct 15, 2020 - 6 min read

Fitness Studio, Gyms, Personal Trainer

Sell More Memberships: Tips to Overcoming 8 Common Objections

Are you having trouble selling your gym memberships? Here you can find all the tips to overcome your client’s objections and sell more memberships.

Oct 15, 2020 - 7 min read

Fitness Studio, Health Club

Active Clients make Happy Trainers (and Reduce Churn)

Get your clients up and running with your workout and nutrition programs and build a solid customer base. Keep your clients happy and reduce overall churn.

Oct 14, 2020 - 4 min read

Blog

What Pricing Strategy Should You Choose for Your Fitness Club?

Ultimate Guide For a Successful Outdoor Boot Camp Workout

4 Key Health and Wellness Trends in 2021

Tech Giants Are Entering the Fitness Industry: What Does This Mean for Your Club?

The Politics of Fitness and Moving Towards Healthier Nations

What are the Fitness Trends for 2021?

What Can Meditation Teach Us About Creating Habits?

4 Holiday Marketing Strategies to Wow Your Customers This Season

Virtuagym Product Rewind: Looking Back at the Best of 2020

How Will the Coronavirus Vaccine Impact the Fitness Industry?

72% of Gym Members Will Work Out Outside in 2021

The Emerging Trend of Wearable Fitness Technology for Employee Wellness

6 Surefire Ways to Adapt Your Business to the New Reality

The Fitness Industry Can Lead the UK to Economic Recovery From COVID-19

Why Should Gyms Be Considered Essential Businesses?

New Measures in the UK for the Fitness Industry: How It Impacts You.

Fostering Employee Engagement Among the Remote Workforce

Future-Proof Your Business, As 46.67% of Gym Members Won’t Return

Fitness Act 2020: Why You Should Care

What Does Joe Biden’s Win Mean for the Fitness Industry?

Help Employees Manage Time Effectively When Working From Home

Speakeasy Gyms: The Rise of Off-the-Book Fitness

6 Ways to Save Your Business From Software Surplus

Key Metrics to Track the Loyalty of Your Members

How a Fitness Software Improves Your Branding

3 Ways Technology Adds Value to Your Club

With the Coronavirus Second Wave Upon Us, Keep Your Members Engaged at Home or in the Gym

Is your fitness business ready to survive the COVID-19 recession?

4 Steps to Boost Your Client Referrals

PRO+ Is the Turnkey Solution Your Fitness Business Is Looking For

6 Tips How to Make People Say Yes

What Fitness Businesses Should Do During the Coronavirus Outbreak

Here’s Everything That Happened At FitNation 2020

COVID-19 phases in the fitness industry: where we are, and where we are heading

Sell More Memberships: Tips to Overcoming 8 Common Objections

Active Clients make Happy Trainers (and Reduce Churn)

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