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What should I know about Facebook marketing?

Make Your Facebook Strategy Effective by Targeting the Ideal Audience

If you are planning to use Facebook to plan your newx marketing strategy, here is all you need to know on how to target the right audience on Facebook ads.

Jan 28, 2021 - 6 min read

Get ready for the reopening with Virtuagym

Fitness Studio, Gyms

Everything You Need to Know About Keeping Your Gym Safe from the Coronavirus

Fitness clubs around the world are opening again but, what will yours look like? This is all you need to know about keeping your gym safe after COVID-19.

Jan 26, 2021 - 6 min read

Personal Trainer

Getting Into the Swing of Kettlebell Training With Steve Cotter

In this edition of FitNation's Lunch & Learn webinar, we spoke to world-renowned kettlebell instructor, Steve Cotter, about the ins-and-outs of kettlebell training.

Jan 22, 2021 - 4 min read

Steps to achieve online visibility of your business

Fitness Studio

How to Increase the Online Visibility of Your Fitness Business

We live in an online world. We search for information online, we find services online, we spend money online... Follow these steps to improve the online visibility of your business.

Jan 19, 2021 - 6 min read

Personalizing your gym members digital experience

Fitness Studio, Gyms, Health Club

This Is How You Can Provide a Great Digital Fitness Experience for Your Club

Providing a great digital fitness experience to your members is essential. Discover how to tailor your digital offering for a competitive edge.

Jan 19, 2021 - 6 min read

Promote holistic wellness during the pandemic

Health Club

How to Promote Holistic Health Practices Amid the Lockdown

When it comes to health, we rarely think of the whole picture. Here's why this is the right time for health clubs to offer wellness services.

Jan 18, 2021 - 6 min read

Personal Trainer

From Will to Skill – Meet Our New Personal Training Mantra

Here's a round-up of what happened at FitNation's most recent and insightful webinar with Kevin Darby and Ben McDonald of DTS Fitness Education.

Jan 15, 2021 - 3 min read

What's needed to start streaming fitness classes

Gyms, Personal Trainer

A Step-by-Step Guide to Live Stream Your Fitness Classes

If you’re looking to take your business online, here is our how-to guide to streaming online workouts. Take your workouts online!

Jan 12, 2021 - 11 min read

How to choose the pricing strategy for fitness clubs

Fitness Studio, Gyms, Health Club

What Pricing Strategy Should You Choose for Your Fitness Club?

Now it's the right time to rethink your fitness business and plan the perfect pricing strategy for your memberships. Here's how.

Jan 8, 2021 - 8 min read

Fitness Studio, Personal Trainer

Ultimate Guide For a Successful Outdoor Boot Camp Workout

Are you building a new outdoor boot camp workout? Here's your guide to starting a successful outdoor boot camp amid the pandemic.

Jan 7, 2021 - 7 min read

Corporate Health

4 Key Health and Wellness Trends in 2021

How can you create opportunities for a more flexible attitude towards workplace wellbeing in 2021 – and, as a result, increase employee productivity?

Jan 6, 2021 - 5 min read

Why are tech giants entering the fitness industry

Health Club

Tech Giants Are Entering the Fitness Industry: What Does This Mean for Your Club?

Silicon Valley tech giants are entering the fitness space – what can you do to compete against these masters of innovation?

Dec 28, 2020 - 5 min read

Corporate Health, Fitness Studio, Gyms, Health Club, Personal Trainer

The Politics of Fitness and Moving Towards Healthier Nations

With gyms closing their doors, it is undoubtedly challenging to keep people active. What can governments do to encourage healthier nations?

Dec 24, 2020 - 5 min read

Trends that will change fitness industry in 2021

Gyms

What are the Fitness Trends for 2021?

2021 fitness trends are saturating the market. But what exactly are they, and how can you discern what you need to invest in, and which trends are well... just trends?

Dec 21, 2020 - 7 min read

Corporate Health

What Can Meditation Teach Us About Creating Habits?

Did you know that meditating regularly teaches us how to engage our intellect consciously? Discover more on how to make mindfulness a habit.

Dec 20, 2020 - 4 min read

Lifestyle

4 Holiday Marketing Strategies to Wow Your Customers This Season

It's time to swap the company Christmas party for a Zoom sweater party! Here are some marketing tips to get your fitness business into the festive mood.

Dec 18, 2020 - 5 min read

Looking Back at the Best of 2020 Product Updates

Fitness Studio, Gyms, Health Club

Virtuagym Product Rewind: Looking Back at the Best of 2020

Take a look back at 2020, the teamwork, research, and fast developments, and reflect on how far we have come.

Dec 17, 2020 - 8 min read

How the coronavirus vaccine will be a gamechanger

Fitness Studio, Gyms, Health Club

How Will the Coronavirus Vaccine Impact the Fitness Industry?

How will the arrival of a coronavirus vaccine affect the fitness industry? Will fitness businesses start putting digitization on the backburner? Or is the future still truly hybrid?

Dec 15, 2020 - 8 min read

Outdoor training will be trending in 2021

Gyms

72% of Gym Members Will Work Out Outside in 2021

Spoiler alert: outdoor activities will be gym members' first choice to achieve their fitness goals in 2021. Here's how to get ready for 2021!

Dec 11, 2020 - 6 min read

How to be on trend for employee wellness

Corporate Health

The Emerging Trend of Wearable Fitness Technology for Employee Wellness

A healthy person is more likely to be a productive and engaged employee compared to someone who is unhealthy. How can you best provide corporate wellness while meeting the requirements of today's tech-driven fitness world?

Dec 9, 2020 - 5 min read

How to market in the new economic landscape

Gyms

6 Surefire Ways to Adapt Your Business to the New Reality

Sometimes, looking back on timeless marketing practices and putting a post-pandemic twist on them can help adapt your business to the new economic reality.

Dec 2, 2020 - 8 min read

Why the fitness industry can help UK economy

Fitness Studio, Gyms

The Fitness Industry Can Lead the UK to Economic Recovery From COVID-19

We are at the end of the second lockdown faced by UK this year. What's the role of fitness in the economic recovery from the pandemic?

Dec 2, 2020 - 4 min read

Why should health clubs stay open during COVID-19?

Fitness Studio, Gyms

Why Should Gyms Be Considered Essential Businesses?

Gyms played a key role during the pandemic. As many fitness clubs face another lockdown, it begs the question- are gyms essential businesses?

Dec 1, 2020 - 6 min read

Fitness Studio, Gyms

New Measures in the UK for the Fitness Industry: How It Impacts You.

Gyms in England are about to reopen on December 2nd. But what the new measures and how are impacting the fitness industry in the UK?

Nov 25, 2020 - 5 min read

Corporate Health

Fostering Employee Engagement Among the Remote Workforce

How can your department overcome engagement issues? Discover all the employee engagement techniques you can put into practice today.

Nov 23, 2020 - 6 min read

Fitness Studio, Gyms

Future-Proof Your Business, As 46.67% of Gym Members Won’t Return

Prepare your business for the future changes by avoiding churns, and providing workout videos and coaching to your members with PRO+.

Nov 20, 2020 - 5 min read

How the fitness act is going to help the fitness industry in North America

Fitness Studio, Gyms

Fitness Act 2020: Why You Should Care

Read this article to know what the Health and Fitness Recovery Act is about and how it is going to impact your fitness business.

Nov 18, 2020 - 8 min read

What is Biden impact on the fitness industry

Fitness Studio, Gyms

What Does Joe Biden’s Win Mean for the Fitness Industry?

The Biden-Harris administration has a pretty robust eight-step plan to combat the spread of the coronavirus and make the country safe for reopening. We delved into how the fitness industry figures into this plan.

Nov 13, 2020 - 4 min read

Corporate Health

Help Employees Manage Time Effectively When Working From Home

Working from home is just one of the new challenges of 2020 – and it's probably here to stay. How can you aid your employees to achieve results and manage their time effectively from home?

Nov 11, 2020 - 4 min read

How gyms are surviving covid during lockdown

Speakeasy Gyms: The Rise of Off-the-Book Fitness

Have you ever heard of secret gyms? Learn more about the subculture of the “Covid-19 Prohibition era” in the fitness industry.

Nov 6, 2020 - 5 min read

Avoid software surplus in your fitness business

Health Club

6 Ways to Save Your Business From Software Surplus

You want to run your business like a well-oiled machine – so, what type of software does your fitness club or studio need?

Oct 30, 2020 - 6 min read

Fitness Studio, Gyms

Key Metrics to Track the Loyalty of Your Members

Customer loyalty programs help you monitor and manage gym members loyalty. Discover in this articles how to improve your gym members loyalty in a few steps.

Oct 28, 2020 - 10 min read

Fitness Studio, Gyms

How a Fitness Software Improves Your Branding

Are you looking for a fitness management solution to grow your business? Learn more on how a fitness software can help you raise your brand awareness.

Oct 27, 2020 - 7 min read

Why is technology useful for your fitness club

Health Club

3 Ways Technology Adds Value to Your Club

High-tech hardware can help a health club in many ways. Discover how technology can boost your fitness business and improve gym members' experience.

Oct 21, 2020 - 7 min read

Interact with your clients during COVID-19 second wave

Fitness Studio, Gyms

With the Coronavirus Second Wave Upon Us, Keep Your Members Engaged at Home or in the Gym

See what Virtuagym features can help you adjust to these fast-changing times and ensure that your club stays ahead of the curve… or wave.

Oct 21, 2020 - 7 min read

Rise of digital fitness after coronavirus crisis

Fitness Studio, Gyms

Is your fitness business ready to survive the COVID-19 recession?

Adaptability is the key to survive the changes in the fitness industry during the COVID-19 outbreak. Read here how you can overcome the current coronavirus recession.

Oct 20, 2020 - 5 min read

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