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Going Mobile: the Key to Health Club Success?

16 March 2016

Mobile apps are becoming a big part of the fitness industry. Millions of people already use health and fitness apps, a number that just keeps growing. Going mobile thus seems almost inevitable for your health club.

Make Your Club Future-Proof Using Client Data

19 January 2016

In a saturated market full of competing clubs, it can be hard as an entrepreneur. It’s still perfectly possible to run a successful business.

Improve Your Client Communication with Email

01 October 2015

Communicating with your clients is essential in improving retention and revenue growth.

Opening Up New Markets: How to Attract New Customer Segments

17 September 2015

The fitness world is growing. Millions of people are already working out at fitness clubs and studios, but there are plenty of people who don’t have memberships yet. Attracting those people, however, is a major challenge these days.

6 Handy Tools to Help You Spy on Your Competitors

03 September 2015

One of the reasons why I love online marketing is the fact that you are able to track virtually everything.

Attract More Members Using These 6 Psychological Principles

20 August 2015

Influencing people to become clients or to extend their existing membership can be challenging, so it’s important to understand some psychological principles behind this process.

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