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Fitness Studio, Gyms, Personal Trainer

Fixed vs. Flexible: How To Select The Best Membership Structure for Your Fitness Business

Discover which membership structure works for your fitness business and will bring you in the most and most sustainable revenue!

Feb 4, 2022 - 6 min read
How do you use wearable technology and fitness trackers in the gym?
Fitness Studio, Gyms, Personal Trainer

5 Reasons Wearable Technology And Fitness Trackers Are Essential For a Strong Fitness Business

Wearable technology will set your fitness business up for long term success through improved retention, motivation and gamification.

Jan 26, 2022 - 5 min read
Boost revenue in your new gym
Gyms

Opening a Gym: How to Make a Gym Profitable

Here's part two of our guide on how to start a gym from scratch. Learn the best ways to drive revenue and promote your business offering for the long-term!

Jan 21, 2022 - 6 min read
How can gamification make fitness more fun?
Gyms, Health Club, Personal Trainer

Exergames and Gamification - Fun and Games in Fitness

Looking for ways to increase retention and motivation? Gamify fitness experiences through technology and discover the benefits of exergames!

Jan 17, 2022 - 5 min read
Steps to be a profitable gym owner
Gyms

5 Things Successful Gym Businesses Are Doing Differently

Successful gym owners are doing things differently in 2021. Learn how to level up your fitness business with these five methods for growth.

Jan 13, 2022 - 5 min read
Make the best of your digital membership offering with PRO+
Fitness Studio, Gyms

How to boost your online revenue stream with PRO+

The hybrid business model is the future of the fitness industry and will be the driving revenue for the next months. Learn more about PRO+ here.

Jan 12, 2022 - 4 min read
Fitness Studio, Gyms, Pilates studio, Yoga Studio

Optimizing Your Scheduling Means Fully Booked Classes

Discover how to optimize your studio space by creating an easy-to-use scheduling system and manage the number of members in your studio at the same time.

Jan 11, 2022 - 3 min read
How to use tech to foster your gym community
Gyms, Personal Trainer

Keep Cultivating Your Remote Fitness Community With The Help of Tech

Whether you are a gym owner or fitness instructor, here’s our how-to on using tech to grow your fitness business.

Jan 10, 2022 - 6 min read
When will gyms open after the pandemic
Fitness Studio, Gyms, Health Club

Are Fitness Clubs Around The World Opening Up Again?

Gyms all over the world are reopening after the pandemic. Discover how the US and Europe are dealing with the reopening and check out the heatmap here.

Jan 7, 2022 - 5 min read
Why are personal fitness plans important for gyms?
Box, Boxing Club, Fitness Studio, Gyms, Personal Trainer

Getting Rid of the Paper Weights - Why Digital Training Plans are the Future

Provide current gym members with options to train whenever they want by using digital training plans. Stay ahead of the game.

Jan 6, 2022 - 6 min read
Why are Video Workouts important for a future-proof gym?
Fitness Studio, Gyms, Health Club

5 Reasons a Video Workout Offering Is Key to Creating a Successful Hybrid Fitness Business

Having a video workouts offering is essential to a successful hybrid fitness business. Learn about all the benefits here!

Jan 5, 2022 - 5 min read
How lead management software boosts your client base
Fitness Studio, Gyms, Personal Trainer

Locating Prospective Clients Has Never Been Easier With Virtuagym’s Lead Management Software

Say goodbye to manual lead tracking and boost your customer base with a virtual fitness solution for gyms and studios!

Jan 4, 2022 - 2 min read
How do you define a brand promise for your fitness business
Fitness Studio, Gyms, Health Club, Personal Trainer

How To Define Your Brand Promise in 5 Steps

Creating a better brand promise is all about listening. These 5 steps will help you aligning your virtues with your actions.

Dec 30, 2021 - 5 min read
Learn how omnichannel fitness will get your clients fitter faster.
Gyms, Health Club, Personal Trainer

Get the Most Out of Your Hybrid Fitness Program by Utilizing Omnichannel Customer Engagement

Omnichannel engagement is the way forward for any hybrid fitness program. So how do you make the most of it? Read our tips!

Dec 29, 2021 - 6 min read
Check out our newly updated appointment schedule!
Boxing Club, Fitness Studio, Gyms, Health Club, Personal Trainer, Pilates studio, Yoga Studio

Get a Grip of Your Time With the Appointment Schedule!

More free time and less administration? It is possible with our newly updated appointment schedule! Check out all the benefits right here!

Dec 24, 2021 - 4 min read
What you need to do to get more revenue in January in the fitness industry
Gyms

5 Reasons Why Your Gym's January 2022 Income Isn't What You Hoped For

January is often framed as a make or break month for gyms. If you're falling short this year, here are five reasons why revenue may have slowed down.

Dec 23, 2021 - 7 min read
Which fit tech innovation will be the top fitness trend?
Fitness Studio, Gyms, Health Club, Personal Trainer

Fitness Technology Trends 2022

Let's take a look at the fitness technology trends for 2022, and discover the ways to make your fitness business future-proof!

Dec 20, 2021 - 8 min read
Prepare your fitness business for January
Fitness Studio, Gyms

The 2022 Gym Checklist - Are You Ready for the First Quarter?

It’s the first month of a new year and there are a few things you should consider in order to make 2022 a year of huge growth.

Dec 16, 2021 - 8 min read
Keep members on track with a fitness app
Fitness Studio, Gyms, Lifestyle, Personal Trainer

More New Year’s Resolutioners Than Ever Are Using Fitness Apps This January

Are fitness and nutrition apps the ideal way to keep your members from falling off the wagon this January?

Dec 14, 2021 - 4 min read
january calander
Fitness Studio, Gyms

How to Deal With the January Madness in Your Fitness Studio in 2022

New Year celebrations have come to an end and like clockwork, the January fitness rush begins. Luckily for you and your studio, that means more leads, revenue, and potential for growth. It also means a busier studio and a need to level up your organizational skills. After all, you don’t want to give the wrong first impression to your new members.

Dec 8, 2021 - 8 min read
Check the COVID status of your clients in one scan
Fitness Studio, Gyms, Health Club, Personal Trainer

COVID Pass Integration: New Club Access System for the COVID Vaccination Certificate

Infection rates are rising, access rules are strengthening. With Virtuagyms club access system, you will be prepared.

Dec 6, 2021 - 4 min read
Ready your gym for the January fitness surge
Gyms

What Is the January Gym Rush – and Why Should You Care?

Year after year, resolutions are made and broken in this pivotal month. But what exactly is the January gym rush, and how can you benefit from it?

Dec 3, 2021 - 6 min read
What happened at FitNation 2021?
Fitness Studio, Gyms, Health Club, Personal Trainer

FitNation 2021 - Highlights and Key Learnings

Take a look at the highlights and key learnings from FitNation 2021, the event for fitness entrepreneurs worldwide!

Nov 26, 2021 - 5 min read
How to find and recruit gym staff and personal trainers for your fitness business?
Fitness Studio, Gyms, Health Club, Personal Trainer

Attract the Right Talent for Your Gym Business

It's a jobseeker's market - discover the science behind finding the perfect hire for your gym!

Nov 18, 2021 - 5 min read
How do you get your clients motivated to work out?
Gyms, Health Club, Personal Trainer

Keeping your Clients Motivated this Autumn

Gym motivation is hard to come by in autumn, but with the right tools and home gym workout plan your clients will stay happy and engaged!

Oct 26, 2021 - 4 min read
Top tips to use TikToK for your fitness business
Fitness Studio, Gyms, Personal Trainer

3 Tips for How to Use TikTok for Your Fitness Business

You don't have to be a fitness influencer to use succesfully TikTok for your fitness business. Discover how to grow your online reach with these tips!

Oct 22, 2021 - 6 min read
How do I get my client to do online workouts?
Fitness Studio, Gyms, Health Club, Personal Trainer

5 Tips to Promote Your New Digital Offering to Your Clients

An online offering is a must to attract new clients, but how do you get your whole client base on board? We share 5 top tips!

Oct 8, 2021 - 5 min read
Android food app mockup - Virtuagym
Health Club

Web vs. Native: Which Is The Best App For Your Business?

Rarely do you see gym goers without their smartphones. Whether they’re using their devices to listen to their favourite gym playlists, track their workouts, send progress updates on social media, or take selfies of their newly defined bodies, smartphones and going to the gym are a part of their routine.

Oct 4, 2021 - 6 min read
Tips on how to secure investments for your fitness business
Fitness Studio, Gyms, Health Club

How to Secure Investment for Your Fitness Business

Andy Kay and Mhairi Fitzpatrick from Socius Investment go in-depth on how to secure investment and share valuable insights on what to expect during the investment process.

Sep 16, 2021 - 51 min read
How do you find the right fitness mix for your gym?
Fitness Studio, Gyms, Health Club, Personal Trainer

The Ultimate Fitness Mix For Your Gym

Attract new clients with a fitness mix. Discover the advantages of an outdoor and online offering for your gym and clients.

Sep 15, 2021 - 6 min read
Future-proof your fitness business by making wearables a part of your hybrid business model
Gyms, Health Club, Personal Trainer

Wearables As a Long-Term Hybrid Business Strategy

As digital and real-life are more intertwined than ever, it’s up to fitness operators to maximize on the digital habits of their clients and integrate wearables into their long-term hybrid strategy.

Sep 15, 2021 - 6 min read
Maximize employee wellbeing by running a personalized wellness program
Corporate Health

Half The Effort, Double The Impact: How To Maximize Employee Wellbeing

Discover the best practices for HR professionals to maximize your employee wellbeing with a time-saving software solution.

Sep 8, 2021 - 6 min read
How do you scale your fitness franchise succesfully??
Fitness Studio, Gyms, Health Club

How to Scale Your Fitness Franchise and Become a Master Franchisor

James Cotton shares his experience on how to scale your fitness franchise and finding success as a franchisor. Learn more by joining our biweekly FitNation podcast!

Sep 1, 2021 - 41 min read
Why is online community important for the best gym experience?
Fitness Studio, Gyms, Health Club, Personal Trainer

How to Build Outstanding Fitness Experiences

Tom Skyrme tells all about the importance of personalization, hybrid business models, and why building outstanding fitness experiences is essential.

Aug 23, 2021 - 46 min read
How can you turn your health club into a health hub?
Gyms, Health Club

Health and Fitness in the Post-COVID Era and Preventive Health Care

Fitness and health have changed post-COVID - preventive health is essential now. How can you change from a health club into a health hub?

Aug 17, 2021 - 5 min read
Should you purchase or rent workout machines for your gym?
Fitness Studio, Gyms

Buying or Leasing Fitness Equipment: What Works Best For Your Gym?

To buy or to lease fitness equipment? What works for your gym? Find out everything you need to know to make the right decision!

Aug 5, 2021 - 5 min read

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