Blog
7 Easy Ways to Improve Your Gym's Social Media Marketing
Social media can tip the scales as to whether a business will be successful or displaced. And to be successful, you don't need a big budget.
Sell More Memberships: Tips to Overcoming 8 Common Objections
Are you putting in a lot of effort to make your gym a success, but simply can’t sell more memberships? We've talked to gym and health club owners and put together the most heard of reasons why people might not be joining your gym. This guide will help you better prepare and train your staff so that they can turn a prospect into a member. Simply put, if you’re able to overcome your client’s objections, you’ll also be able to sell more memberships.
6 Things Gym Members Hate and How to Solve Them
Keeping your members satisfied is key to having a successful fitness business.
Conversation Management: A Quick Guide to an Engaged Online Community
Are you properly managing your company's word of mouth? If not, conversation management is a great tool to promote your business.
Online Personal Training: The Future of Client Coaching?
People are going digital nowadays because the world demands connection. Being connected is not even a choice anymore; it's a must. Digitalization is picking up pace in the fitness industry as well.
The Benefits of Combining Exercise and Nutrition Coaching
These days, personal training and nutrition go hand in hand with each other. Providing clients with additional macro coaching using your own experience will be beneficial for both parties.
3 Tips to Boost Client Engagement During Summer
Here are 3 tips to get you ready for a busy summer period.
4 Tech Trends Health Club Owners Need to Know About
Tthere are several trends that are significantly impacting the fitness industry. For health clubs, these trends offer great business opportunities.
6 Reasons Why Personal Trainers Are Going Digital
Personal trainers are going digital today because the world demands connection. Being connected is not even a differentiation anymore, but an obligation, because of how the market is developing and works now.
Quick Facebook Marketing Tips for Personal Trainers
Online marketing is vital for personal trainers. Check out these quick Facebook marketing tips!
The Benefits of Working with Cloud Software
Software that runs on the internet, and not on your physical computer - the cloud sounds like something intangible, and you might be hesitant about moving your data to that airy-sounding place. But be assured, there are some definite benefits to moving your business to the cloud.
The Impact of Quantified Self on the Fitness Industry
Quantified Self, simply put, is self-knowledge through self-tracking. By measuring a variety of data about your personal life, you can identify patterns in your life.
Why Your Fitness Club Should Target Millennials
When thinking about growing your club's client base, it is a good idea to focus on the Millennials or Generation Y. Here are 3 reasons why they are the people to target and how to do it.
5 Ways Technology Makes Nutrition Coaching Easier
The importance of healthy eating and exercising is gaining popularity over the last years.
Going Mobile: the Key to Health Club Success?
Mobile apps are becoming a big part of the fitness industry. Millions of people already use health and fitness apps, a number that just keeps growing. Going mobile thus seems almost inevitable for your health club.
Make Your Club Future-Proof Using Client Data
In a saturated market full of competing clubs, it can be hard as an entrepreneur. It’s still perfectly possible to run a successful business.
Improve Your Client Communication with Email
Communicating with your clients is essential in improving retention and revenue growth.
Opening Up New Markets: How to Attract New Customer Segments
The fitness world is growing. Millions of people are already working out at fitness clubs and studios, but there are plenty of people who don’t have memberships yet. Attracting those people, however, is a major challenge these days.
6 Handy Tools to Help You Spy on Your Competitors
One of the reasons why I love online marketing is the fact that you are able to track virtually everything.
Attract More Members Using These 6 Psychological Principles
Influencing people to become clients or to extend their existing membership can be challenging, so it’s important to understand some psychological principles behind this process.
15 Marketing Tips for Personal Trainers and Gyms
This article will teach you how to create an effective marketing message for your business