Blog

3 Tips to Boost Client Engagement During Summer

Here are 3 tips to get you ready for a busy summer period.

Jun 28, 2016 - 8 min read

4 Tech Trends Health Club Owners Need to Know About

Tthere are several trends that are significantly impacting the fitness industry. For health clubs, these trends offer great business opportunities.

Jun 14, 2016 - 4 min read

Personal Trainer

6 Reasons Why Personal Trainers Are Going Digital

Personal trainers are going digital today because the world demands connection. Being connected is not even a differentiation anymore, but an obligation, because of how the market is developing and works now.

Jun 10, 2016 - 7 min read

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Personal Trainer

Quick Facebook Marketing Tips for Personal Trainers

Online marketing is vital for personal trainers. Check out these quick Facebook marketing tips!

Jun 7, 2016 - 9 min read

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Health Club

The Benefits of Working with Cloud Software

Software that runs on the internet, and not on your physical computer - the cloud sounds like something intangible, and you might be hesitant about moving your data to that airy-sounding place. But be assured, there are some definite benefits to moving your business to the cloud.

May 27, 2016 - 5 min read

Business Analytics on computer screen - Virtuagym

Health Club

The Impact of Quantified Self on the Fitness Industry

Quantified Self, simply put, is self-knowledge through self-tracking. By measuring a variety of data about your personal life, you can identify patterns in your life.

May 12, 2016 - 7 min read

Health Club

Why Your Fitness Club Should Target Millennials

When thinking about growing your club's client base, it is a good idea to focus on the Millennials or Generation Y. Here are 3 reasons why they are the people to target and how to do it.

Apr 4, 2016 - 5 min read

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Personal Trainer

5 Ways Technology Makes Nutrition Coaching Easier

The importance of healthy eating and exercising is gaining popularity over the last years.

Mar 21, 2016 - 4 min read

Health Club

Going Mobile: the Key to Health Club Success?

Mobile apps are becoming a big part of the fitness industry. Millions of people already use health and fitness apps, a number that just keeps growing. Going mobile thus seems almost inevitable for your health club.

Mar 16, 2016 - 3 min read

Health Club

Make Your Club Future-Proof Using Client Data

In a saturated market full of competing clubs, it can be hard as an entrepreneur. It’s still perfectly possible to run a successful business.

Jan 19, 2016 - 6 min read

Health Club

Improve Your Client Communication with Email

Communicating with your clients is essential in improving retention and revenue growth.

Sep 30, 2015 - 7 min read

Bootcamp outside with personal trainer - Virtuagym

Health Club

Opening Up New Markets: How to Attract New Customer Segments

The fitness world is growing. Millions of people are already working out at fitness clubs and studios, but there are plenty of people who don’t have memberships yet. Attracting those people, however, is a major challenge these days.

Sep 17, 2015 - 5 min read

Personal Trainer

6 Handy Tools to Help You Spy on Your Competitors

One of the reasons why I love online marketing is the fact that you are able to track virtually everything.

Sep 3, 2015 - 4 min read

Health Club

Attract More Members Using These 6 Psychological Principles

Influencing people to become clients or to extend their existing membership can be challenging, so it’s important to understand some psychological principles behind this process.

Aug 20, 2015 - 7 min read

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Personal Trainer

15 Marketing Tips for Personal Trainers and Gyms

This article will teach you how to create an effective marketing message for your business

May 6, 2015 - 10 min read

Health Club

5 Tips To Improve Your Customer Service

Setting up a business is a lot of work. Besides finding a venue, hiring staff and buying the right equipment, an important job is to make sure you build and maintain a solid reputation among your audience.

Mar 18, 2015 - 4 min read