Blog

Content Marketing 101 for Personal Trainers
Increasing your position as a credible and reliable personal trainer requires time and patience. New media is changing rapidly and we live in an age where the types of content that you can create are endless

8 Tips for the Perfect Personal Trainer Client Satisfaction Survey
Creating a solid customer base is the first step, but once you have established that, it’s up to you to keep the retention rates high. Satisfaction is essential for the reputation of your business. In fact, studies have shown that satisfied clients share their experiences with three people on average, whereas unsatisfied clients share it with eleven. This underlines that you should always be aware of your clients’ satisfaction with your services.

An Introduction to Referral Programs for Personal Trainers
As a personal trainer, you rely on a steady flow of clients. The unfortunate truth is no client will stick around forever.

A Practical Approach to Efficient Planning for Personal Trainers
One of the biggest challenges in every business is time. Due to weeks of easily 45+ hours and the need to be available when clients are not working, particularly for personal trainers this is a big one. To cope with this, a few weeks back, we explained already how to help busy clients fit fitness into their lifestyle. With this article, we want to give you a practical and organized approach for efficient planning.

The Ideal Personal Trainer Intake Process
You don’t have a second chance to make a first impression. That's why, as a personal trainer, the intake process is of major importance.

3 Key Factors When Choosing a Gym as a Personal Trainer
Before you'll be able set up your own business, you need to build a solid client base and a good network in the industry. That’s why most starting trainers decide to start out as a personal trainer in a gym.

The Personal Trainer's Guide to Anxiety Management
As a personal trainer, it’s obvious that our number one priority is improving a client’s health and well-being, one step at a time. It’s no secret that consultants understand the value of healthy living, maintaining fitness levels, and the important role fitness can play in a person’s quality of life.

Solving Your Clients' Problems With Motivational Interviewing
There is a powerful technique to help people make positive health changes by reframing how they see their goals. These motivational interviewing techniques can provide a simple and effective way for people to make big life changes.

Tap into New Market Segments For Your Gym
It doesn’t matter whether you are young, old, your gender, rich or poor, disabled or truly athletic. It's always healthy to exercise.

7 Easy Ways to Improve Your Gym's Social Media Marketing
Social media can tip the scales as to whether a business will be successful or displaced. And to be successful, you don't need a big budget.

6 Things Gym Members Hate and How to Solve Them
Keeping your members satisfied is key to having a successful fitness business.

Online Personal Training: The Future of Client Coaching?
People are going digital nowadays because the world demands connection. Being connected is not even a choice anymore; it's a must. Digitalization is picking up pace in the fitness industry as well.

The Benefits of Working with Cloud Software
Software that runs on the internet, and not on your physical computer - the cloud sounds like something intangible, and you might be hesitant about moving your data to that airy-sounding place. But be assured, there are some definite benefits to moving your business to the cloud.

The Impact of Quantified Self on the Fitness Industry
Quantified Self, simply put, is self-knowledge through self-tracking. By measuring a variety of data about your personal life, you can identify patterns in your life.

5 Ways Technology Makes Nutrition Coaching Easier
The importance of healthy eating and exercising is gaining popularity over the last years.

Going Mobile: the Key to Health Club Success?
Mobile apps are becoming a big part of the fitness industry. Millions of people already use health and fitness apps, a number that just keeps growing. Going mobile thus seems almost inevitable for your health club.

Make Your Club Future-Proof Using Client Data
In a saturated market full of competing clubs, it can be hard as an entrepreneur. It’s still perfectly possible to run a successful business.

Attract More Members Using These 6 Psychological Principles
Influencing people to become clients or to extend their existing membership can be challenging, so it’s important to understand some psychological principles behind this process.