Blog

5 Ways To Increase Your Customer Lifetime Value
It’s simple math: Happy Clients = Profitable Clients. With satisfied clients come recommendations and word of mouth (WOM) marketing

How to Adapt to Ever Changing Competitive Landscapes
Discover the best business model adaptations for you as you embrace the ever-changing competitive landscape of the fitness industry.

Universal Athletic’s Sheldon McBee on Inspiring Clients While Building Your Brand
Master trainer extraordinaire Sheldon McBee shares with us how to be the best personal trainer you can be while growing your client base.

A leaky garden hose: the strategy to improve retention
If you aim to increase gym member retention and increase revenue for your fitness club, you can't miss our tips on the best strategy to improve retention.

How can you increase your business revenue stream?
Are you wondering how your business can generate more revenue? In this article we'll walk you through the best strategies to increase your cash flow.

Active Wellness CEO Bill McBride shares his tips to grow and keep a successful fitness business
If you want to turn your passion into a career, you do not want to miss Bill McBride's tips on how to grow a successful fitness business. Read more here.

Saving Time Processing Invoices Means More Money in your Pocket
Are you wasting time with manual invoice processing? Discover the solution that could automate your entire billing process from day 1. How could you say no?

Tips For Returning to the Workplace After COVID-19
Is your workplace ready for the after COVID-19 era? Discover our tips to get your workplace ready and ensure your employees can safely return to work.

Cultural Diversity in the Gym: Make Everyone Feel Welcome
Are you working hard to ensure that everyone feels welcome at your fitness facility? Here you can read more about diversity in the gym.

Manage Your Invoices and Get Paid Faster
Having troubles managing your invoices? Here's the solution that could automate your entire billing process with just a few clicks. How could you say no?

Tips For Reducing Absenteeism in the Workplace
Stress and burnout are becoming increasingly common issues in the workplace. Discover how you can reduce workplace absenteeism from a distance.

7 important practices to help build a website for your fitness studio
For aspiring gym and fitness business owners, the number one must-have is a website - it will lead to a huge boost in sales and business growth. In this article, you'll learn about the five important practices of building a website for your fitness studio.

Virtuagym appoints Rutger Peters as member of Supervisory Board
Virtuagym appoints Rutger Peters, Gynzy CEO and co-CEO of GameHouse, as a new member of the supervisory board of one of Amsterdam’s fastest-growing tech scale-up and fitness software market leader.

This Is How to Avoid the Most Common Mistakes All Gym Owners Make
Do you want to run a successful fitness club? Learn what are the big don’ts in the fitness industry and avoid the common mistake everyone else does.

How to Generate More Leads for your Personal Training Business
You’re just a few strategies away from generating more personal training clients than ever before. We’re about to show you how to generate fresh leads, convert them into paying customers and optimize your whole fitness business today.

Top 3 Tips for Your Ideal Fitness Marketing Mix
If you want to optimize your fitness business marketing strategy, you can follow our five tips to keep the right priorities in sight.

Why a fitness app is crucial for helping clients reach their training goals
The adoption of online tools has skyrocketed in the health and fitness industry. Discover how our (recently updated) apps can help your fitness business!

How to encourage your clients to do Box workouts at home
This is how you can make sure your clients keep up their regular WODs at home by leveling-up their workouts and maintaining their interest long-term.

Virtuagym welcomes Quinten Francken-Bosman (formerly Photobox, Whistl and TNT Post) as its COO.
Virtuagym welcomes Quinten Francken-Bosman as Virtuagym’s first COO, and first female board member.

Why Virtuagym will not support Sign in with Apple, and why we’re forced to say goodbye to Facebook login
Read more on why Virtuagym decided to release the next version of our consumer-facing apps without supporting the new Sign in with Apple functionality.

How to use mind-wandering to boost your productivity
Did you know that mind-wandering make us more productive? Discover what are the benefits of mind-wandering and how it can improve your productivity.

Checklist for reopening your gym after coronavirus lockdown is lifted
Are you planning your gym reopening? Keep your staff and your members safe with our ultimate checklist to safely reopen your facility in the 'new normal'.

Workplace Wellness: is going hybrid the new trend?
How will the post-pandemic workplace operate? You will see people going back into offices, as well as people who are going fully remotely. Read more here.

Why Virtuagym PRO is the best revenue model for your fitness business
Do you want to increase revenue to make up for recent losses you’ve incurred due to the recent coronavirus pandemic? Our PRO membership is what you need!

Why do you need to convert your health club into a health hub?
Employees’ physical and mental health in the workplace is essancial. As an employer make sure that you know how to handle it and support your employees.

This is why you need an employee vitality program to boost your business
Having a wellness program is the best way to support your employees' physical and mental well-being. Learn more about the employee vitality programs here.

How do I attract new members to my gym after the reopening?
Are you planning your fitness center reopening and wondering how to acquire new gym members? Discover here how to attract new customers to your gym.

This is why you need an employee vitality program to boost your business
Having a wellness program is the best way to support your employees' physical and mental well-being. Learn more about the employee vitality programs here.

Improve employee wellness with a Corporate Health Program in the age of COVID-19
Do you know how to provide mental wellness support for your corporation? Read more on how you can raise awareness of mental wellness among your employees.

Should I re-engage with gym members before reopening?
Make sure you reach out to your gym members before reopening your fitness club. This is why you should engage with customers before your gym opens again.

Personalize your digital offer with these Virtuagym features
Virtuagym is the right solution to customize your fitness business. You'll be able to offer your gym members a great digital experience. Learn more here.

Move your fitness business from bricks to clicks with this new approach
Do you want to take your fitness business online and keep growing despite the circumstances? Then you have to make sure you're having the right approach.

Virtuagym launches podcast series to help fitness businesses during COVID-19
Virtuagym’s new podcast series, “Your Fitness Business & COVID-19” aims to help fitness business face the coronavirus crisis and successfully overcome it.

Have you heard? A gym sales funnel is exactly what you need right now
A sales funnel is what you need for a killer business stategy for your fitness club. Read more about what is a gym sales funnel and why you need one now.