Gym Management and Growth Strategies

best social posts for fitness businesses

10 Standout Social Media Posts for Gyms in 2022

When you’re locked in on your target market, you can put relevant content in front of them that engages and entices them to share with others, growing your social media account as well as your influence and reputation. If you’re strapped for inspiration when it comes to consistently posting on social media, we’ve put together 10 standout ideas for social media posts for gyms in 2022!

Aug 10, 2022 -

6 min

What do you need to know about the cost of starting a gym?

How Much Does it Cost to Start a Gym?

We’ve put together a handy breakdown with everything you should know to answer: how much does it cost to start a gym?

Aug 8, 2022 -

8 min

How to Promote Cross-Selling and Upselling to Increase Your Gym Revenue

Discover what precision marketing is and how you can boost your fitness business revenue by using upselling and cross-selling strategies.

Jul 30, 2022 -

Creating a Gym Business Plan - A Complete Guide

Any business can benefit by starting with a solid business plan. Even if you’ve already hit the ground running, it’s never too late to put one together. In fact, most people are pleasantly surprised that business plans are not all that time consuming to create and that creating a gym business plan can significantly improve your already established business.

Jul 18, 2022 -

9 min

Where to Hire Personal Trainers For Your Gym

Knowing where to hire personal trainers is vital to your success as a fitness business! In this article we’ll go through some absolute musts to think about when hiring trainers, and the best places to find them.

Jun 22, 2022 -

How does fitness technology help trainers and clients?

Gyms Share How Virtuagym's Fitness Technology Helps Them Thrive

Fitness technology is essential for the modern gym, studio and personal trainer. How it helps? Our clients share how Virtuagym helped them thrive!

Jun 11, 2022 -

How to utilize data for the growth of your fitness business?

Make Data Work For You In Your Health Club Business

Use data to make your growth process more sustainable. The club industry is changing at breakneck speed which means it’s time to think outside the box. One strategy that is becoming increasingly popular is the use of data. This needs to be done the right way, so here are 3 steps to help you make your data work for you.

May 27, 2022 -

How to use personal trainer finder to improve their visibility to members

Corporate Health | Fitness Studio | Gyms | Health Club

Increase Personal Trainer Visibility & Improve Costs Of Your Health Club

A health club’s personal trainers are the heart and soul of the gym. They keep members inspired and motivated to reach their fitness goals. Personal trainer visibility is crucial for selling PT sessions. Promote personal training staff by filling out their client rosters. Generate revenue for both the club and PTs.

May 12, 2022 -

How to improve attendance for group fitness class?

How to Fill Your Group Fitness Classes Through Technology

Members seem to be ready to jump back into group fitness classes as they reported missing the connection and social aspect. In order to meet this demand, business owners can use the technology to improve class attendance and profitability.

Apr 29, 2022 -

What are the benchmarks for a fitness business?

Corporate Health | Fitness Studio | Gyms | Health Club

Improve Your Results With These 6 Benchmarks For Clubs of All Sizes

Improve your health club's performance by benchmarking your business against the best of the best. Boost operations and boost the bottom line with the most suitable benchmarks for your fitness business.

Apr 22, 2022 -

How do you get new revenue streams from fitness videos and online content?

Fitness Studio | Gyms | Health Club | Personal Trainer | Pilates studio

Expand your Hybrid Business with the Virtuagym Video Workout Platform

Grow your fitness business with the Virtuagym Video Workout Platform: reach new clients and monetize your digital content!

Apr 15, 2022 -

Reasons to offer virtual reality in your fitness business

Virtual Reality is the New Black in Fitness Industry

Imagine if you could take your customer experience into a whole new world and make it fun again. Well, that's exactly what virtual reality does. There are many ways to incorporate VR into your business that could help get customers excited about going to the gym again.

Apr 15, 2022 -

Top Fitness Expos 2022

Knowing and keeping up with the latest trends and technologies is vital for any successful gym or fitness business. Having a finger on the pulse of the current and future insights of the fitness industry is an essential part of staying one step ahead of the curve and growing your business. One of the best ways to gain these valuable insights than to attend fitness expos.

Apr 12, 2022 -

Corporate Health | Fitness Studio | Gyms | Health Club

7 Ways to Improve Gym Member Loyalty

If you run a gym, you know how important it is to have loyal members. Focusing on committed members will improve your retention rate and boost membership yields. Ensure that your members develop loyalty that will drive long-term success for your fitness business.

Apr 8, 2022 -

wholesale suppliers for fitness businesses

Ultimate Guide to Wholesale Fitness Equipment Suppliers

Starting a new gym? Expanding? Replacing your old equipment? Maybe you just like spending money on heavy objects? Whatever phase you're in, you can benefit from knowing which wholesale fitness equipment suppliers best fit your business’ needs and your budget.

Apr 8, 2022 -

9 min

Gyms | Health Club

Sell More Gym Memberships With These 10 Tips

Boost your gym membership sales with these useful tips. It's hard to increase the number of membership sales when there are so many options out there. Luckily we’ve put together some helpful tips for you and your team to take your membership sales to the next level!

Apr 1, 2022 -

Finding the best fitness management software for your fitness business

Corporate Health | Fitness Studio | Gyms | Health Club

Find The Perfect Fitness Management Software With This Timeless Guide

Find the right fit for your business! With the abundance of options, it's tough to find a fitness management software suited just for your needs. Read more to find out how to choose the right one for you!

Mar 25, 2022 -

11 Must-Have's Every Gym Owner Needs Before Spring Break

While we drift closer to this time of year, it's important we remember that we have the power to create positive environments for people to get the right ideas about their fitness goals and the right mentality towards their bodies.

Mar 21, 2022 -

What are the best ways to expand your Gen Z gym members?

Gyms | Health Club

7 Best Strategies for Increasing Gen Z Members In Your Gym

Many gyms are becoming more popular to Gen Z which presents a great opportunity for fitness businesses. Learn about the top 7 strategies for increasing Gen Z membership in this blog post.

Mar 18, 2022 -

These are the five things your fitness business should have set up

5 Things Fitness Businesses Should Have Set Up Online in 2022

You know you need to be online to compete, but where do you start? Here are five essential things your business should have set up and running online by now.

Mar 13, 2022 -

Useful lead magnet ideas from other professionals

Fitness Studio | Gyms | Health Club | Pilates studio | Yoga Studio

5 Lead Magnet Ideas for Fitness Businesses From Those That Are Mastering It

Here are five lead magnet ideas for fitness businesses from those that are actually doing it, as well as some tips for creating your own!

Mar 11, 2022 -

can gyms help social emotional development

It's Never Too Early to Develop Healthy Habits: How Can Your Gym Play a Role in Children's Social Development?

Our businesses hold the potential to become hubs for social development. Open your doors to families and kids to uncover an entirely new untapped stream of revenue.

Mar 11, 2022 -

How PRO+ can help boost member retention

Increase Member Retention with a Digital Engagement Solution

Finally – a virtual fitness solution for gyms and studios to engage with members who are working out from home.

Mar 9, 2022 -

Let's Get Social: How to Build A Community For Young People in Your Gym

Fortunately, becoming a licensed therapist isn’t required to encourage a positive and uplifting Gym environment. Here are a few tips on how you can transform your fitness center into an oasis of positive social interaction for a socially starved Gen Z.

Mar 2, 2022 -

Which social media strategies are best for fitness businesses?

Gyms | Health Club | Personal Trainer

7 Tips For Social Media Strategies In 2022

With these social media strategies, you can attract new members, scout employees and improve brand recognition and retention!

Feb 18, 2022 -

Fixed vs. Flexible: How To Select The Best Membership Structure for Your Fitness Business

Discover which membership structure works for your fitness business and will bring you in the most and most sustainable revenue!

Feb 4, 2022 -

6 min

How do you use wearable technology and fitness trackers in the gym?

5 Reasons Wearable Technology And Fitness Trackers Are Essential For a Strong Fitness Business

Wearable technology will set your fitness business up for long term success through improved retention, motivation and gamification.

Jan 26, 2022 -

How can gamification make fitness more fun?

Gyms | Health Club | Personal Trainer

Exergames and Gamification - Fun and Games in Fitness

Looking for ways to increase retention and motivation? Gamify fitness experiences through technology and discover the benefits of exergames!

Jan 17, 2022 -

5 Things Successful Gym Businesses Are Doing Differently

Successful gym owners are doing things differently in 2021. Learn how to level up your fitness business with these five methods for growth.

Jan 13, 2022 -

Make the best of your digital membership offering with PRO+

How to boost your online revenue stream with PRO+

The hybrid business model is the future of the fitness industry and will be the driving revenue for the next months. Learn more about PRO+ here.

Jan 12, 2022 -

Fitness Studio | Gyms | Pilates studio | Yoga Studio

Optimizing Your Scheduling Means Fully Booked Classes

Discover how to optimize your studio space by creating an easy-to-use scheduling system and manage the number of members in your studio at the same time.

Jan 11, 2022 -

3 min

How to use tech to foster your gym community

Gyms | Personal Trainer

Keep Cultivating Your Remote Fitness Community With The Help of Tech

Whether you are a gym owner or fitness instructor, here’s our how-to on using tech to grow your fitness business.

Jan 10, 2022 -

6 min

Are Fitness Clubs Around The World Opening Up Again?

Gyms all over the world are reopening after the pandemic. Discover how the US and Europe are dealing with the reopening and check out the heatmap here.

Jan 7, 2022 -