Growing Your Fitness Studio Business

wholesale suppliers for fitness businesses

Ultimate Guide to Wholesale Fitness Equipment Suppliers

Starting a new gym? Expanding? Replacing your old equipment? Maybe you just like spending money on heavy objects? Whatever phase you're in, you can benefit from knowing which wholesale fitness equipment suppliers best fit your business’ needs and your budget.

Apr 8, 2022 -

9 min

Finding the best fitness management software for your fitness business

Corporate Health | Fitness Studio | Gyms | Health Club

Find The Perfect Fitness Management Software With This Timeless Guide

Find the right fit for your business! With the abundance of options, it's tough to find a fitness management software suited just for your needs. Read more to find out how to choose the right one for you!

Mar 25, 2022 -

11 Must-Have's Every Gym Owner Needs Before Spring Break

While we drift closer to this time of year, it's important we remember that we have the power to create positive environments for people to get the right ideas about their fitness goals and the right mentality towards their bodies.

Mar 21, 2022 -

7 min

Useful lead magnet ideas from other professionals

Fitness Studio | Gyms | Health Club | Pilates studio | Yoga Studio

5 Lead Magnet Ideas for Fitness Businesses From Those That Are Mastering It

Here are five lead magnet ideas for fitness businesses from those that are actually doing it, as well as some tips for creating your own!

Mar 11, 2022 -

can gyms help social emotional development

It's Never Too Early to Develop Healthy Habits: How Can Your Gym Play a Role in Children's Social Development?

Our businesses hold the potential to become hubs for social development. Open your doors to families and kids to uncover an entirely new untapped stream of revenue.

Mar 11, 2022 -

7 min

Let's Get Social: How to Build A Community For Young People in Your Gym

Fortunately, becoming a licensed therapist isn’t required to encourage a positive and uplifting Gym environment. Here are a few tips on how you can transform your fitness center into an oasis of positive social interaction for a socially starved Gen Z.

Mar 2, 2022 -

Fixed vs. Flexible: How To Select The Best Membership Structure for Your Fitness Business

Discover which membership structure works for your fitness business and will bring you in the most and most sustainable revenue!

Feb 4, 2022 -

How do you use wearable technology and fitness trackers in the gym?

5 Reasons Wearable Technology And Fitness Trackers Are Essential For a Strong Fitness Business

Wearable technology will set your fitness business up for long term success through improved retention, motivation and gamification.

Jan 26, 2022 -

Fitness Studio | Gyms | Pilates studio | Yoga Studio

Optimizing Your Scheduling Means Fully Booked Classes

Discover how to optimize your studio space by creating an easy-to-use scheduling system and manage the number of members in your studio at the same time.

Jan 11, 2022 -

3 min

Why are Video Workouts important for a future-proof gym?

5 Reasons a Video Workout Offering Is Key to Creating a Successful Hybrid Fitness Business

Having a video workouts offering is essential to a successful hybrid fitness business. Learn about all the benefits here!

Jan 5, 2022 -

How lead management software boosts your client base

Locating Prospective Clients Has Never Been Easier With Virtuagym’s Lead Management Software

Say goodbye to manual lead tracking and boost your customer base with a virtual fitness solution for gyms and studios!

Jan 4, 2022 -

2 min

Fitness Studio | Gyms | Health Club | Personal Trainer

How To Define Your Brand Promise in 5 Steps

Creating a better brand promise is all about listening. These 5 steps will help you aligning your virtues with your actions.

Dec 30, 2021 -

Which fit tech innovation will be the top fitness trend?

Fitness Studio | Gyms | Health Club | Personal Trainer

Fitness Technology Trends 2022

Let's take a look at the fitness technology trends for 2022, and discover the ways to make your fitness business future-proof!

Dec 20, 2021 -

Prepare your fitness business for January

The 2022 Gym Checklist - Are You Ready for the First Quarter?

It’s the first month of a new year and there are a few things you should consider in order to make 2022 a year of huge growth.

Dec 16, 2021 -

Keep members on track with a fitness app

Fitness Studio | Gyms | Lifestyle | Personal Trainer

More New Year’s Resolutioners Than Ever Are Using Fitness Apps This January

Are fitness and nutrition apps the ideal way to keep your members from falling off the wagon this January?

Dec 14, 2021 -

4 min

Check the COVID status of your clients in one scan

Fitness Studio | Gyms | Health Club | Personal Trainer

COVID Pass Integration: New Club Access System for the COVID Vaccination Certificate

Infection rates are rising, access rules are strengthening. With Virtuagyms club access system, you will be prepared.

Dec 6, 2021 -

4 min

How to find and recruit gym staff and personal trainers for your fitness business?

Fitness Studio | Gyms | Health Club | Personal Trainer

Attract the Right Talent for Your Gym Business

It's a jobseeker's market - discover the science behind finding the perfect hire for your gym!

Nov 18, 2021 -

Top tips to use TikToK for your fitness business

3 Tips for How to Use TikTok for Your Fitness Business

You don't have to be a fitness influencer to use succesfully TikTok for your fitness business. Discover how to grow your online reach with these tips!

Oct 22, 2021 -

How do I get my client to do online workouts?

Fitness Studio | Gyms | Health Club | Personal Trainer

5 Tips to Promote Your New Digital Offering to Your Clients

An online offering is a must to attract new clients, but how do you get your whole client base on board? We share 5 top tips!

Oct 8, 2021 -

Tips on how to secure investments for your fitness business

How to Secure Investment for Your Fitness Business

Andy Kay and Mhairi Fitzpatrick from Socius Investment go in-depth on how to secure investment and share valuable insights on what to expect during the investment process.

Sep 16, 2021 -

51 min

How do you find the right fitness mix for your gym?

Fitness Studio | Gyms | Health Club | Personal Trainer

The Ultimate Fitness Mix For Your Gym

Attract new clients with a fitness mix. Discover the advantages of an outdoor and online offering for your gym and clients.

Sep 15, 2021 -

How do you scale your fitness franchise succesfully??

How to Scale Your Fitness Franchise and Become a Master Franchisor

James Cotton shares his experience on how to scale your fitness franchise and finding success as a franchisor. Learn more by joining our biweekly FitNation podcast!

Sep 1, 2021 -

41 min

Why is online community important for the best gym experience?

Fitness Studio | Gyms | Health Club | Personal Trainer

How to Build Outstanding Fitness Experiences

Tom Skyrme tells all about the importance of personalization, hybrid business models, and why building outstanding fitness experiences is essential.

Aug 23, 2021 -

46 min

Should you purchase or rent workout machines for your gym?

Buying or Leasing Fitness Equipment: What Works Best For Your Gym?

To buy or to lease fitness equipment? What works for your gym? Find out everything you need to know to make the right decision!

Aug 5, 2021 -

How do you to generate the best leads for your gym?

Fitness Studio | Gyms | Health Club | Personal Trainer

Effective Lead Generation for Gyms

Steffie Bryant from GymSales Software shares her insights about how to effectively generate leads as a gym, prospecting leads, and the importance of touchpoints.

Jul 20, 2021 -

43 min

Two hands are holding a phone with Virtuagym App on

Boost Member Retention with Your Own Branded Mobile App

By launching a custom mobile app, your clients will immediately recognize your brand and are able to book classes directly while you focus on what matters: client retention.

Jul 15, 2021 -

How to successful start a fitness business

The Challenges of Starting a Fitness Business (And How to Solve Them)

Discover the best tips to successfully run a fitness business by turning the greatest challenges into opportunities for growth and success.

Jun 28, 2021 -

Learn what not to do if you want to retain your gym member longer

Fitness Studio | Gyms | Health Club | Personal Trainer

Top 10 Retention Strategies to Avoid

Dr. Paul Bedford, also known as the fitness industry's very own Retention Guru, joins us to shine a light on the top 10 retentions strategies to avoid!

Jun 11, 2021 -

48 min

Retain clients and attract new members by adding value to your gym membership

Fitness Studio | Gyms | Health Club | Personal Trainer

How to decide on gym membership pricing when reopening

The pandemic left many fitness businesses struggling financially. So what's the best pricing strategy for gym memberships without losing your clients and attracting new ones?

May 27, 2021 -

Public health and fitness are a political issue

Fitness Studio | Gyms | Health Club | Personal Trainer

Ageism and politics in the fitness industry

David Minton talks about how he sees the road back to normal, as well as the role of politics within fitness, and ageism in the industry.

May 25, 2021 -

32 min

How you can create new revenue models with Virtuagym

Online tools to give your fitness club a financial boost

Time for a change! Create new revenue models and give your club a financial boost by using the following features

May 21, 2021 -

3 min

Raise awareness about your online classes

7 ways to promote livestream classes and workout videos online

Livestream classes and online workout videos are the perfect tools to engage with your fitness community. Learn how to promote your business on social media.

May 19, 2021 -

How do you make sure your client’s digital data is safe?

Fitness Studio | Health Club | Personal Trainer

5 Tips To Keep Your Client's Data Safe

We rode a wave of digitization during the pandemic, but with big data comes big responsibility. How do you keep your client's data and your fitness business safe?

May 17, 2021 -

How Virtuagym is getting you ready for post-COVID

Boost your Studio's Occupancy Rate in the Post-COVID Era

How to prepare your studio for reopening with Virtuagym's check-in and scheduling features

May 16, 2021 -

4 min

What are the best communication tools and strategies for fitness businesses?

Fitness Studio | Gyms | Health Club | Personal Trainer

Effective Communication Tips And Strategies For Gyms

The need for clear communication for fitness providers has never been more important: both for clients and teams. Discover the top tips for an effective communication strategy for your gym!

May 11, 2021 -