Growing Your Fitness Studio Business

Expand your Hybrid Business with the Virtuagym Video Workout Platform
Grow your fitness business with the Virtuagym Video Workout Platform: reach new clients and monetize your digital content!

Virtual Reality is the New Black in Fitness Industry
Imagine if you could take your customer experience into a whole new world and make it fun again. Well, that's exactly what virtual reality does. There are many ways to incorporate VR into your business that could help get customers excited about going to the gym again.

Top Fitness Expos 2022
Knowing and keeping up with the latest trends and technologies is vital for any successful gym or fitness business. Having a finger on the pulse of the current and future insights of the fitness industry is an essential part of staying one step ahead of the curve and growing your business. One of the best ways to gain these valuable insights than to attend fitness expos.

7 Ways to Improve Gym Member Loyalty
If you run a gym, you know how important it is to have loyal members. Focusing on committed members will improve your retention rate and boost membership yields. Ensure that your members develop loyalty that will drive long-term success for your fitness business.

Ultimate Guide to Wholesale Fitness Equipment Suppliers
Starting a new gym? Expanding? Replacing your old equipment? Maybe you just like spending money on heavy objects? Whatever phase you're in, you can benefit from knowing which wholesale fitness equipment suppliers best fit your business’ needs and your budget.

Find The Perfect Fitness Management Software With This Timeless Guide
Find the right fit for your business! With the abundance of options, it's tough to find a fitness management software suited just for your needs. Read more to find out how to choose the right one for you!

11 Must-Have's Every Gym Owner Needs Before Spring Break
While we drift closer to this time of year, it's important we remember that we have the power to create positive environments for people to get the right ideas about their fitness goals and the right mentality towards their bodies.

5 Lead Magnet Ideas for Fitness Businesses From Those That Are Mastering It
Here are five lead magnet ideas for fitness businesses from those that are actually doing it, as well as some tips for creating your own!

It's Never Too Early to Develop Healthy Habits: How Can Your Gym Play a Role in Children's Social Development?
Our businesses hold the potential to become hubs for social development. Open your doors to families and kids to uncover an entirely new untapped stream of revenue.

Let's Get Social: How to Build A Community For Young People in Your Gym
Fortunately, becoming a licensed therapist isn’t required to encourage a positive and uplifting Gym environment. Here are a few tips on how you can transform your fitness center into an oasis of positive social interaction for a socially starved Gen Z.

Fixed vs. Flexible: How To Select The Best Membership Structure for Your Fitness Business
Discover which membership structure works for your fitness business and will bring you in the most and most sustainable revenue!

5 Reasons Wearable Technology And Fitness Trackers Are Essential For a Strong Fitness Business
Wearable technology will set your fitness business up for long term success through improved retention, motivation and gamification.

How to boost your online revenue stream with PRO+
The hybrid business model is the future of the fitness industry and will be the driving revenue for the next months. Learn more about PRO+ here.

Optimizing Your Scheduling Means Fully Booked Classes
Discover how to optimize your studio space by creating an easy-to-use scheduling system and manage the number of members in your studio at the same time.

Are Fitness Clubs Around The World Opening Up Again?
Gyms all over the world are reopening after the pandemic. Discover how the US and Europe are dealing with the reopening and check out the heatmap here.

Getting Rid of the Paper Weights - Why Digital Training Plans are the Future
Provide current gym members with options to train whenever they want by using digital training plans. Stay ahead of the game.

5 Reasons a Video Workout Offering Is Key to Creating a Successful Hybrid Fitness Business
Having a video workouts offering is essential to a successful hybrid fitness business. Learn about all the benefits here!

Locating Prospective Clients Has Never Been Easier With Virtuagym’s Lead Management Software
Say goodbye to manual lead tracking and boost your customer base with a virtual fitness solution for gyms and studios!

How To Define Your Brand Promise in 5 Steps
Creating a better brand promise is all about listening. These 5 steps will help you aligning your virtues with your actions.

Get a Grip of Your Time With the Appointment Schedule!
More free time and less administration? It is possible with our newly updated appointment schedule! Check out all the benefits right here!

Fitness Technology Trends 2022
Let's take a look at the fitness technology trends for 2022, and discover the ways to make your fitness business future-proof!

The 2022 Gym Checklist - Are You Ready for the First Quarter?
It’s the first month of a new year and there are a few things you should consider in order to make 2022 a year of huge growth.

More New Year’s Resolutioners Than Ever Are Using Fitness Apps This January
Are fitness and nutrition apps the ideal way to keep your members from falling off the wagon this January?

COVID Pass Integration: New Club Access System for the COVID Vaccination Certificate
Infection rates are rising, access rules are strengthening. With Virtuagyms club access system, you will be prepared.

FitNation 2021 - Highlights and Key Learnings
Take a look at the highlights and key learnings from FitNation 2021, the event for fitness entrepreneurs worldwide!

Attract the Right Talent for Your Gym Business
It's a jobseeker's market - discover the science behind finding the perfect hire for your gym!

3 Tips for How to Use TikTok for Your Fitness Business
You don't have to be a fitness influencer to use succesfully TikTok for your fitness business. Discover how to grow your online reach with these tips!

5 Tips to Promote Your New Digital Offering to Your Clients
An online offering is a must to attract new clients, but how do you get your whole client base on board? We share 5 top tips!

How to Secure Investment for Your Fitness Business
Andy Kay and Mhairi Fitzpatrick from Socius Investment go in-depth on how to secure investment and share valuable insights on what to expect during the investment process.

The Ultimate Fitness Mix For Your Gym
Attract new clients with a fitness mix. Discover the advantages of an outdoor and online offering for your gym and clients.

How to Scale Your Fitness Franchise and Become a Master Franchisor
James Cotton shares his experience on how to scale your fitness franchise and finding success as a franchisor. Learn more by joining our biweekly FitNation podcast!

How to Build Outstanding Fitness Experiences
Tom Skyrme tells all about the importance of personalization, hybrid business models, and why building outstanding fitness experiences is essential.

Buying or Leasing Fitness Equipment: What Works Best For Your Gym?
To buy or to lease fitness equipment? What works for your gym? Find out everything you need to know to make the right decision!

Effective Lead Generation for Gyms
Steffie Bryant from GymSales Software shares her insights about how to effectively generate leads as a gym, prospecting leads, and the importance of touchpoints.